SnapNames.com Announces Auction Services for Deleting .mobi Domain Names

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dotMobi partners with SnapNames for drop services as demand increases through SnapNames.

SnapNames®, an Oversee.net™ company and the world's largest source of expiring and deleting domain names, today announced the availability of .mobi domains on its auction platform. SnapNames has an industry-leading success rate for acquiring deleting domains for its customers, making the aftermarket powerhouse the primary destination for acquiring domain names as they return to availability.

The .mobi domain extension was launched just over two years ago and interest in .mobi names has soared thanks to increased adoption. The dotMobi organization determined now is a good time to accommodate demand for back-ordering services through SnapNames.

The phenomenal increase in the adoption and use of smart phones is one of the driving forces behind the .mobi domain, which launched just over two years ago. According to Gartner and IDC, there are more than four mobile devices sold for every PC sold in the world, and Informa Telecoms & Media says that the global mobile market will generate more than $150 billion by 2011. This means it is critical for businesses to have a mobile online presence to continue being competitive. The .mobi domain helps consumers find this mobile content and has lead to increased adoption and rising .mobi name values. Businesses and investors interested in acquiring deleting .mobi domains should visit SnapNames.com for more information regarding ordering and bidding.

With the addition of .mobi deleting domains to its portfolio of services, SnapNames reinforces its leadership as an innovator, while at the same time expanding the breadth and depth of its available domain name inventory. Approximately 1,000 domains per day are sold on the SnapNames auction platform, including expiring, deleting, and privately held domains. SnapNames has also pioneered the industry's most reliable and best-known online bidding interface for use in a live auction setting. This advanced technology is most notably associated with sister company Moniker's Live Premium Domain Auctions.

Trey Harvin, CEO of dotMobi, said, "I am happy to see a market leader like SnapNames ensure that businesses and brands will have easier access to .mobi names currently held in private hands. According to IBM's Institute of Business Value, 50% of global consumers would substitute their Internet usage on a PC for a mobile device, while 70% believe that the mobile Web has the potential to add significant-to-moderate value to their day-to-day lives. Given those kinds of numbers, having a .mobi domain to help customers find your mobile site is increasingly important."

Through SnapNames, thousands of names are made available to buyers every day at multiple price points. Its service is used by companies, individuals, investors and brand owners to secure valuable Internet real estate.

Monte Cahn, who heads Oversee's Aftermarket and Registrar business unit, which includes SnapNames and Moniker.com®, a leading registrar and domain asset management services company, said, "We're extremely excited to be able to offer this highly sought after service for such a trend-setting TLD. From being one of the first providers of .mobi domains during its sunrise and launch, to including the first premium .mobi domains in a live domain auction, we recognize the value of this unique extension. We expect businesses and investors to quickly start taking advantage of this new service in large numbers and look forward to quickly ramping up inventory as names become available."

About Oversee.net:
Founded in 2000, Oversee.net is a technology-driven online marketing solutions company, with two primary divisions - Oversee Domain Services and Oversee Marketing Services. Headquartered in Los Angeles with offices in Portland, Oregon, and Pompano Beach, Florida, the company has over 200 employees. Some of Oversee's key brands include SnapNames®, DomainSponsor™, Moniker®, LowFares.com™ and Low.com™. To learn more, please visit http://www.oversee.net.

About SnapNames:
Founded in 2000, SnapNames operates the largest auction of expired and deleting domain names. Partnering with the world's largest and best-known registrars and service providers, SnapNames uses its innovative, patent-pending technology to give its customers exclusive first access to the world's largest inventory of high-traffic, brand-able and investment-grade domain names every day. SnapNames is a wholly-owned subsidiary of Oversee.net. For more information, visit http://www.snapnames.com.

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Mason Cole, VP Corporate Communications
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