TimeTrade Systems, Leader in Customer Self-service Appointment Scheduling, Taps Crossbow Group

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Bedford, MA-based TimeTrade has tapped Crossbow Group to develop go-to-market plans and implement strategic initiatives for TimeDriver, the company's innovative personal appointment scheduling solution. Crossbow will be focusing on online and offline customer acquisition strategies.

We're very pleased to be working with TimeTrade's deeply experienced management team to launch a solution that is not only beautifully engineered and but also provides immediate value to anyone whose success is based on booking appointments

Bedford, MA-based TimeTrade has tapped Crossbow Group to develop go-to-market plans and implement strategic initiatives for TimeDriver, the company's innovative personal appointment scheduling solution. Crossbow will be focusing on online and offline customer acquisition strategies.

"We're very pleased to be working with TimeTrade's deeply experienced management team to launch a solution that is not only beautifully engineered and but also provides immediate value to anyone whose success is based on booking appointments," said Jay Bower, Crossbow Group president. "We look forward to applying our experience launching web-based software solutions online to TimeTrade's challenges and opportunities."

"We chose Crossbow Group because of their roots in brand marketing, deep direct marketing experience, dedication to delivering quality work and reputation for rapid project turnaround," said Cindy Johnson, Vice President of marketing, TimeTrade Systems. "Crossbow engaged with us quickly and has provided us with both thoughtful strategic insight and creative programs in record time."

About TimeTrade Systems
TimeTrade Systems is the leader in customer self-service appointment scheduling solutions for enterprises and individuals. More than 200 million appointments have been scheduled through TimeTrade. Headquartered in Bedford, MA, TimeTrade offers Web-based solutions that enable customers to streamline operations, improve workflow and increase marketing and sales outreach. The company's customers include some of the largest government agencies, retailers, healthcare, financial services and educational organizations as well as small-to-medium sized businesses. TimeTrade solves complex scheduling issues with high-performance, highly configurable solutions that are scalable to handle hundreds of thousands of appointments across multiple locations. TimeTrade Systems can be reached at http://www.timetrade.com. Information on TimeDriver can be found at http://www.timedriver.com.

For more information contact Cindy Johnson, Vice President of Marketing, at (781) 541-5878 or email, cindy.johnson@timetrade.com.

About Crossbow Group
Crossbow Group, one of B-to-B Magazine's Agencies of the Year for the third straight year, is a full-service direct and interactive marketing and communications agency with expertise in devel-oping high impact programs that drive measurable results - across the entire spectrum of com-munications media. With a solid grounding in the discipline of conventional and interactive mar-keting, Crossbow Group ensures that all communications work together as an integrated whole to achieve an ROI that meets or exceeds expectations. The firm's client list includes CIGNA HealthCare, T.Rowe Price, Intuit, Yahoo!, The Motley Fool and other well-known brands.

For more information about the company, go to http://www.crossbowgroup.com or contact Jay Bower at (203) 222-2244 or jbower@crossbowgroup.com.

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