SCRUPLES Rolls Out Additions to White Tea Luxury Collection

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Scruples Professional Salon Products raises the bar in beauty and haircare with new additions to its tremendously successful White Tea line.

Scruples, the immensely popular line of salon quality products for haircare, maintenance and styling continues to build on the momentum of its successful White Tea Luxury Collection with new additions to the line: White Tea Luminous Gel and White Tea Soothing Conditioner. The White Tea Luminous Gel is an ultra-light formula that delivers medium hold for maximum moldability and styling to leave your hair looking luxuriously soft with a gleaming, glassy finish. White Tea Soothing Conditioner penetrates deep into the hair shaft to provide powerful moisturizers to sooth and revitalize, restore and thicken damaged hair back to gorgeous health. Both products contain a nutritious blend of ingredients that include rare white tea extract, orange flower extract, pro vitamin B5 (panthenol) and orange oil.

The Scruples White Tea Luxury Collection debuted with only 2 products - Panthenol Treatment and Panthenol EDA Crème - in 2006 and quickly took a quantum leap forward in skin and hair care with its revolutionary, rare white tea extract and concentrated panthenol combination to achieve healthy, glamorous hair. The line also includes White Tea Shampoo, Conditioner, Embrace Luxury Hold Hair Spray, Velvet Molding Gloss, Satin Paste and Magical Serum - an all-in-one product that prevents frizz, conditions, protects from heat and enhance shine. Key to the products is the main ingredient of White Tea extract which scientific studies show to contain exceptional levels of anti-viral and anti-bacterial properties as well as soothing amino acids. While medical research has shown that green tea stimulates the immune system to fight disease, white tea actually destroys organisms that causes disease.

With years of extensive scientific research, invaluable hands-on and industry experience, Scruples has been at the forefront of providing the most dependable hair care products in the country for over 25 years. The brand - which also carries the Pearl Prescriptives, O2 and Urban Potions lines - is a hands down favorite among professional hairstylists nationwide, Europe and Asia and has gained a devoted following among the beauty elite from Hollywood's glamour factories to New York's high stepping fashion circles. Scruples products are available at retail from professional salons only. Find a salon nearest you via http://www.scrupleshaircare.com.

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Joseph Pastrana
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