Boulder, CO (PRWEB) December 10, 2008
How would you like to give a gift this holiday season that keeps loved ones safe all year?
More people are discovering Vedante's super-reflective POP BANDS® made with 3M's Scotchlite, which is reflective up to 1500 feet (700 CPL). Unlike other companies that are experiencing diminishing sales since September, Vedante's sales have more than quadrupled. Customers are reporting that they purchase POP BANDS® because they are looking for inexpensive, unique, and fun gifts that make a difference. On Amazon.com, POP BANDS® remain in the top of both wish lists and bestseller lists.
"POP BANDS make great stocking stuffers and holiday gifts," said Vedante CEO Barbara Kantor, who attributes the marked increase in sales to holiday gift purchases. "Now that the nights are longer, POP BANDS are an important and timely gift to keep friends and loved ones safe during nighttime outings."
POP BANDS® provide 360° visibility at night when worn on the arms and legs. They can also be snapped onto bikes, purses, and backpacks. Designed to reflect a large amount of light, POP BANDS® have a level of reflectivity that is much higher than in similar products.
Vedante has intentionally kept retail prices low, so POP BANDS® are inexpensive gifts even in difficult economic times. See below for the list of benefits for this innovative product. For an online demo, visit http://www.vedante.com.
Vedante Super-Reflective POP BANDS®
- POP BANDS® are a life-saving product
- Much more reflective than similar products - up to 1500 feet
- Inexpensive, fun stocking stuffers
- Can be bought in multiples for gifts
- Ideal for nighttime walking, biking, and jogging
- Makes dancers colorfully seen in night clubs
- Keeps sports fans reflecting in team colors
- Provides visibility during long winter nights
- POP BANDS® are fun and fashionable
POP BANDS® are available in a wide array of colors (yellow, white, tangerine, red, pink, blue, and green). The material used for the yellow, white, and tangerine is ANSI 107-2004 compliant. Even though POP BANDS® aren't specifically listed on official safety lists, they are often worn by construction crews and other nighttime work teams to bring lightheartedness and safety to their jobs. Kantor developed her line of reflective products with both safety and fun in mind, saying, "We have a genuine opportunity to increase nighttime safety and save lives. Vedante's mission is to promote nighttime visibility through highly reflective and durable products that are also fashionable and fun."
Available for purchase through http://www.Amazon.com and http://www.Vedante.com, as well as from select retailers (http://vedante.com/shop.html), POP BANDS® come in both medium (11.75" / 30cm long) and large (14.75" / 38cm long). They sell at suggested retail for $12.98 and $13.98, respectively.
Amazon customers have said good things about Vedante POP BANDS®, including the following review:
"I LOVE these POP BANDS … I use them when out on nighttime dog walks and feel safe knowing I can now be seen by cars. This is especially comforting in the winter months and during low visibility times, since there is not enough daylight to get my morning and evening dog and people exercise in. These products are a must for all outdoor activities when visibility is a safety issue. Whether you are biking, walking, jogging, skiing, etc., be seen and be safe!"
About Vedante Corp
Vedante® is a company committed to saving lives and reducing injuries from pedestrian-vehicle and bicycle-vehicle accidents by 80% in markets in which it operates. The mission is to increase visibility, and therefore nighttime safety through education, awareness campaigns and the creation of great "fashion that reflects well on you™." Vedante also offers super-reflective cat collars, dog collars, and dog leashes. Since the introduction of their product collection, a little over 1 year ago, the reflective products have consistently ranked among the top 10 best sellers on Amazon in their respective categories. The Seattle Times recently included Vedante's pet products in their recommended holiday gifts for 2008. For more information, visit http://www.vedante.com, call 303-938-4040. (Vedante Corp, PO Box 19391, Boulder, Colorado, 80308.)