Ivey Performance Marketing Carries Brands Into Retail Environment

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Leading brands turn to Portland, Ore.-based Ivey Performance Marketing to manage their retail marketing environment. The company's new management is leading to business growth as it pursues flawless execution.

The business strength we've seen is a reflection of people relying on trusted brands in challenging economic times. They know what to expect from established brands so they buy what they trust.

Leading brands turn to Portland, Ore.-based Ivey Performance Marketing to manage their retail marketing environment. The company's new management is leading to business growth as it pursues flawless execution.

When people walk into a retail store, they experience an environment that was meticulously planned by brand experts, and managed by a little known company based in Portland, Ore.

With a diverse staff comprised of creative artists, project managers and manufacturing coordinators, Ivey Performance Marketing, LLC creates and manages retail environments for more than 50 branded companies and products. Its clientele includes apparel, food and specialty companies that want to create a consistent environment across hundreds of retail stores.

"Retail is where customers connect with brands," said Tim Hawkins, President of Ivey Performance Marketing. "Our business is helping branded companies create and maintain a successful retail marketing environment."

Hawkins, himself a 20-year sales and marketing veteran of leading brands Coca-Cola, Levi, Bowflex and Famous Footwear, was appointed to lead the company in September. Ivey Performance Marketing was formed this year when Portland-based Aequitas Capital Management acquired the assets of Ivey Imaging, LLC and an area printing company.

Hawkins said the company's overall business has shown modest growth this fall despite a challenging economy, causing it to hire additional project management staff. The company creates and ships marketing displays to several thousand retail locations around the globe on a monthly basis.

"The business strength we've seen is a reflection of people relying on trusted brands in challenging economic times. They know what to expect from established brands so they buy what they trust."

In addition to Hawkins, the company's leadership includes:

  •     Dion Bonnell, Chief Financial Officer. A CPA, Bonnell brings 15 years of finance and operations experience, including FedEx Kinkos and KPMG.
  •     Grady Preston, Vice President of Sales. Preston has 23 years of experience with companies that preceded Ivey Performance Marketing.
  •     George Gomes, Vice President of Operations. Gomes has 17 years of logistics and operations experience, including Nike and InFocus Corporation.
  •     Shara Blough, Director of Human Resources. Blough has a decade of experience in human resources and finance for Ivey Imaging, Portland Christian Schools, Rundel and Boden Store Fixtures.

Based in the Portland, Ore. suburb of Milwaukie, Ivey Performance Marketing specializes in creating retail marketing environments on behalf of more than 50 branded companies and products. The company develops, installs and manages retail materials for several thousand retail stores each month. More information is available at http://www.ivey.com or by calling 503.794.9800.

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