The Austin Technology Incubator Ushers in Web-based Viral Marketing Company, Social Agency, Inc.

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Social Agency Inc., providers of configurable applications that enable clients to easily extend their brand reach and customer loyalty by building upon existing social networking audiences, today announced its membership with The Austin Technology Incubator, a program of the IC2 Institute and The University of Texas at Austin that accelerates early-stage technology companies.

Social Agency Inc., providers of configurable applications that enable clients to easily extend their brand reach and customer loyalty by building upon existing social networking audiences, today announced its membership with The Austin Technology Incubator, a program of the IC2 Institute and The University of Texas at Austin that accelerates early-stage technology companies.

Founded in March 2008, Social Agency, Inc. plans to capitalize on the $1.6B+ spent annually on social networking sites through product and service offerings. By combining creative services consulting and the company's flagship product, Spredfast - applications can be quickly deployed across multiple social networks allowing for increased customer reach. Marketers and developers do not have to choose only one social network and can then use customized channel analysis and user feedback to view saturation maps and locations, demographic summaries, and user click-throughs. "Navigating the broader media landscape brought on by social applications can be a daunting task for marketers and developers," said Ken Cho, co-founder of Social Agency Inc. "Social Agency makes it easy for companies by giving them the tools and expertise needed to rapidly develop, deploy and monitor their social application across multiple social networks therefore extending their brand reach to millions of social networking users."

"ATI is excited to work with Social Agency and Ken's team," remarked Bart Bohn, Director of ATI's IT and Wireless Incubator. "They have already achieved initial client traction, positioned themselves for strong growth and assembled a great team. The social media space is still rapidly evolving and given the challenging economic climate, Social Agency's ability to deliver measurable results is compelling."

About Social Agency, Inc.
Social Agency applies its Web 2.0 expertise to deliver web-based viral marketing strategies that utilize social applications. Social Agency's SpredFast platform-as-a-service (PaaS) allows its clients to rapidly develop, deploy and monitor their social applications across multiple social networks allowing them to "write once, distribute across many." These social applications allow SA's clients to extend their brand reach and develop customer loyalty to millions of social networking users. For more information visit http://www.socialagency.com

About the Austin Technology Incubator
The Austin Technology Incubator (ATI) is a nonprofit technology business accelerator that harnesses local business, government and academic resources to provide strategic counsel, operational guidance, and infrastructure support to early stage ATI member companies have raised more than $750 million in capital, generated more than $1.5 billion in annual revenue, and created more than 10,000 total jobs in Central Texas. ATI is a program of the IC2 Institute at The University of Texas at Austin. For more information please visit http://www.ati.utexas.edu

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Melissa Rabeaux

Ken Cho
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