A Business Based on Recycling Old Theater Chairs Salvaged from Movie Houses

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SeatsAndChairs.com once sold salvaged seats on eBay, but now offers a variety of theater seats for the home theater.

What happens to the old chairs from movie theaters and auditoriums? Unfortunately, most are destined for landfills. It's been especially easy for SeatsAndChairs.com to go green: Its original business model was based on recycling old theater chairs salvaged from movie houses. Owner Charles Emmerson says that salvaging 3,000 chairs - what he calls a "small" project - saves about three 40-yard-long dumpsters of old chairs from ending up in a landfill. But it wasn't all altruism, of course. "Necessity is the mother of invention," Emmerson says. Faced with paying 30 cents a chair destined to go to a landfill versus paying 10 cents a chair to salvage, Emmerson chose the latter.

Now, SeatsAndChairs.com sells new and refurbished chairs also. Their customer base ranges from homeowners, builders, the US Coast Guard, nursing homes, schools and universities, churches, and apartment complexes also buy chairs. The company exports to Canada, Australia, South America, United Kingdom (UK), Africa and the Caribbean. Sales grew from $50,000 in 2002 to $1.5 million in 2007.

SeatsAndChairs.com is considered by many as the leader in the fixed auditorium seating market. With the largest inventory of new and used chairs in stock they are able to fulfill orders in days, not months. The staff at SeatsAndChairs.com scours the Internet to be sure that they are offering the lowest price. Their customer service is exceptional wherever you are in the world.

"When you're dealing with an Internet business, trust is a big thing," Emmerson says. "If we can tell them it's shipping today and when they'll have it, they feel very comfortable." Beginning with the experienced and patient sales staff, to the courteous and thorough shipping department, they take care of even the smallest details so you don't have to. Make http://www.SeatsAndChairs.com on your list of companies to check out. You will be glad you did.

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L O'Dor
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