How Beer Stays Cold: TrueImprint.com Offers Customizable Koozies

After 20 years in the printing business, True Imprint is going digital with the launch of their new Web site (http://trueimprint.com). They're offering customizable koozies to anyone wanting to see their name or logo keeping a drink cool.

Houston, TX (PRWEB) February 10, 2008 -- Ask someone what a "koozie" is and they're likely to stare you blank in the face, but chances are they have one in their car or home right now. Ask the folks behind TrueImprint.com (http://trueimprint.com) what a "koozie" is and they'll say it's their bread and butter. In fact, they're so popular True Imprint has launched a new Web site dedicated to customizable products like pens and travel mugs, but the koozies are the highlighted product on the site.

"A koozie is a can/bottle holder, you see people everywhere using them to keep their drinks cool," said spokesman Sam Malhotra. "They're made from the same material wet suits are made from, it's what keeps the drinks cool. We specialize in printing anything you want on a koozie. They're great for companies, organizations or people just looking for something fun for themselves."

True Imprint has been creating customizable promotional items for marketing, sales, and event planning professionals for over 20 years. Over the past few years they've been growing exponentially, becoming a well known name in the printing industry as the fastest growing marketing products company in 2007. The recent success was finally enough to push them into the world of the Internet.

"We didn't have a choice anymore," said Malhotra. "When you have customers from London and Japan calling to place an order, you know it's time to launch a Web site. Since it [the site] went live we've been working overtime to fill the orders. With the Super Bowl approaching we've had a ton of special orders for churches, bars, you name it. Everyone loves a koozie when it has their logo on it."

For more information on True Imprint or their special customizable koozies, please visit: http://trueimprint.com

About True Imprint:
True Imprint has the largest selection of customizable promotional items for marketing, sales and event planning professionals.

Contact Information:
Sam Malhotra
info@trueimprint.com
281-610-2478
http://trueimprint.com

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