Mpowerplayer Users Reach 12 Million Mobile Games Played
Usage soars as over a million consumers embrace web-based try-before-you-buy solution at mpowerplayer.com.
Reston, VA (PRWEB) March 19, 2008 -- Mpowerplayer, the leading provider of online mobile game trial and merchandising for the wireless industry, announced that it has surpassed a milestone of 12 million free mobile games demos played by over one million consumers. This rapidly expanding audience of worldwide mobile gamers has emphatically embraced Mpowerplayer's PC-based try and buy storefront solution.
"We've brought the iTunes approach to mobile gaming," said CEO Michael Powers. "Now everyone can easily find and try games for their mobile phone right from the comfort of their PC."
Most consumers' exposure to mobile games is limited by short text descriptions, occasional screen shots, and slow browsing on their mobile phones. Analysts agree that poor discovery and hassle-prone consumer experiences continue to hamper industry growth.
With Mpowerplayer, consumers browse and play free mobile games demos on their PC prior to purchase. Users can share their favorite content with friends via email and the web.
"With unsurpassed ease of discovery and hands-on consumer interactivity, we remove the biggest obstacle to growing the industry," Powers said. "We unleash the market for mobile games."
About Mpowerplayer
Mpowerplayer is the number-one consumer destination in the world for online demos of mobile games. The company's proprietary software solutions enable mobile content providers to better merchandise, market, and interact with a targeted user audience of mobile consumers. To promote your content to a growing audience of enthusiastic mobile consumers, or for more information, visit http://www.mpowerplayer.com.
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