Interactive Workshop Elevates Success of Multichannel Businesses

F. Curtis Barry & Company and Catalog Success partner to present two-day interactive workshop, "Evaluating, Selecting and Implementing Direct Commerce Systems."

Richmond, VA, & Philadelphia, PA (PRWEB) April 23, 2008 -- F. Curtis Barry & Company, a leading consultancy to multichannel businesses, in partnership with Catalog Success, the leading publication serving the catalog / multichannel business, today jointly announced a co-branded two-day interactive workshop, "Evaluating, Selecting and Implementing Direct Commerce Systems."

"The software marketplace for today's multichannel direct commerce companies (catalog, e-commerce, direct response TV, etc.) is crowded, growing rapidly, and can be confusing," said Curt Barry, president of F. Curtis Barry & Company. "With an ever-changing assortment of applications, vendors and acquisition options, there are now many classes of software that can be implemented for direct commerce: e-commerce, order management, catalog management, customer relationship management, warehouse management, enterprise resource planning and accounting systems. While all of these process direct orders, perform warehouse tasks, and provide merchandising and marketing information, certainly some classes of systems may be more effective for your business than others."

Evaluating, Selecting and Implementing Direct Commerce Systems.

Evaluating, Selecting and Implementing Direct Commerce Systems.

The software marketplace for today's multichannel direct commerce companies (catalog, e-commerce, direct response TV, etc.) is crowded, growing rapidly, and can be confusing

The workshop will help catalog and e-commerce companies make the right decisions for their businesses. They'll come away better able to identify their businesses' key functionality, the appropriate class of software to choose from, and the right direct commerce vendors to consider, as well as a variety of acquisition business models.

Evaluating, Selecting and Implementing Direct Commerce Systems

By holding the workshop right in our home town

we'll be able to involve myself and four of our consultants, both to give more personal attention to the attendees and to draw on our range of consulting expertise with installing e-commerce, call center, warehouse management, marketing, merchandising and inventory systems.

Paul Miller, editor-in-chief of Catalog Success, pointed out, "The workshop will help catalog and e-commerce companies make the right decisions for their businesses. They'll come away better able to identify their businesses' key functionality, the appropriate class of software to choose from, and the right direct commerce vendors to consider, as well as a variety of acquisition business models."

In this comprehensive, two-day interactive workshop, F. Curtis Barry & Company will provide in-depth information on:

- Identifying your company's critical business requirements
- Understanding direct commerce software and vendors
- Appropriate systems acquisition strategies and return on investment
- Developing an appropriate multichannel systems strategy
- Selecting the right system
- Developing your implementation strategy and plan
- Key components to software contracts

"Evaluating, Selecting and Implementing Direct Commerce Systems" will be held June 16 and 17, 2008, in Richmond, VA. "By holding the workshop right in our home town," Curt Barry noted, "we'll be able to involve myself and four of our consultants, both to give more personal attention to the attendees and to draw on our range of consulting expertise with installing e-commerce, call center, warehouse management, marketing, merchandising and inventory systems."

For more information and to register, visit F. Curtis Barry & Company's Web site at http://www.fcbco.com/seminar/.

About F. Curtis Barry & Company
F. Curtis Barry & Company is one of America's leading multichannel operations and fulfillment consulting firms, with expertise in multichannel systems, warehouse, call center, inventory and benchmarking. Learn more online at: www.fcbco.com or call Jeff Barry at (804) 740-8743.

About Catalog Success magazine
Catalog Success is the leading publication serving the catalog/multichannel business, providing its readers with bankable tips and ideas for greater sales and profitability. In addition to its flagship monthly magazine, Catalog Success produces the weekly Tactics & Tips and biweekly Corner View e-newsletters. For more information, visit www.CatalogSuccess.com or call Paul Miller, editor-in-chief, at (914) 669-8391 or Peggy Hatch, group president/publishing director, at 215-238-5091.

###

Post Comment:
Trackback URL: http://www.prweb.com/pingpr.php/WmV0YS1GYWx1LVN1bW0tSW5zZS1GYWx1LVplcm8=

• F. Curtis Barry & Company, Taurus Software Partner to Make Key Multichannel Data Easily Accessible and Usable 2008-04-23
• Direct Contact Center Operations and Benchmarking Will Be the Focus of an Upcoming ShareGroup Organized by F. Curtis Barry & Company 2007-05-04
• Retail Distribution and Replenishment Operations Explored at Upcoming Learning and Networking Forum for Multichannel Retailers 2007-04-04