ROK's Fun Little Movies wins MEFFY Award

Global mobile entertainment group content developer wins Mobile Entertainment Forum content award.

London, United Kingdom and Los Angeles, CA (PRWEB) May 13, 2008 -- ROK Entertainment Group Inc. (OTCBB: ROKE), the global mobile entertainment group, announces that its subsidiary, Fun Little Movies (FLM), has won the Content Award at the prestigious 2008 Mobile Entertainment Forum (MEF) in Cannes last week.

FLM, based in California, specializes in the development, production and distribution of original video content for global distribution to mobile network operators. It has distribution deals with Sprint, Verizon and ATT as well as several handset makers and overseas partners, from China and Japan to Europe, Africa and South America.

The Meffy awards, which received applications from 21 countries across four continents, are judged by an independent panel of national media and leading trade journalists and analysts. The Content Award shortlist, which received the third highest number of entries, included FLM, MTV Networks International, and Orange.

Commenting on FLM's success, Rimma Perelmuter, MEF Executive Director, said "With distribution from Brunei to Bethlehem to Burbank, Fun Little Movies' collection of funny, short, made-for-mobile comedy films has proven the universal appeal of laughter and snackable content."

"Our gratitude goes first to ROK Entertainment Group," said FLM's President and Chief Creative Officer Frank Chindamo, "who, since acquiring FLM in 2007, have supported and helped enhance our product offering, such as in partnership with ROK Motion. We would also like to thank the MEF, our own creative staff, and all the filmmakers with whom we have partnered or whose work we have licensed. In fact, look for our latest production, HighSpeed Dating, written and directed by Terry Rossio and Jocelyn Stamat. Terry wrote and/or produced the Shrek, National Treasure and Pirates of the Caribbean movies, and we have high hopes for the series release later this year."

"We're delighted to have won this award and congratulate the FLM team," added Laurence Alexander, Group CEO of ROK. "This award demonstrates the success of ROK's growth strategy as well as recognition that the creation and delivery of relevant, funny and fast-paced mobile content is great for mobile consumption. FLM faced tough competition and this award is proof of their position in the market for the production and delivery of mobile content."

About ROK Entertainment Group Inc.
ROK Entertainment Group Inc., founded in 2004, is a global mobile entertainment group. With approximately 200 staff worldwide, ROK has filed more than 40 international patents for its suite of innovative mobile technologies. With 3 billion mobile handsets in use worldwide, the mobile entertainment industry is a multi-billion dollar business.

ROK TV enables the streaming of live and on-demand TV to mobile phones over mass-market 2.5G, as well as over 3G and Wi-Fi.

About FUN LITTLE MOVIES
FLM specializes in the development, production and distribution of original content for global distribution on mobile phones, the Internet and portable devices. Its mission is to contribute to love and to laughter by providing fun, funny, advertiser-friendly comedy to every person on Earth. Fun Little Movies was the first U.S. company to produce comedic films for mobile phones worldwide, and launched as a channel on Sprint TV in 2004. FLM's "Fun Funny Phone Films" have won 22 awards including CTIA's "World Smallest Film Festival" and two Golden Eagles at the American Cine' Awards, as well as The Content Award at Cannes in 2008, over MTV and Orange. FLM was also a finalist at: The Cannes Film Festival for Best Short Film, the 2008 Mobile Content Award in London, and the 2006 and 2007 Mobile Entertainment Magazine Awards for Best Video. Fun Little Movies have played on numerous TV networks worldwide including HBO, Showtime, CBS, Playboy, MTV and Comedy Central. FLM's mobile comedy can be watched on Sprint, Verizon, Nokia, Motorola and ATT mobile phones, on Veoh.com, Revver.com, Vuze.com and many other top video sites, and on other mobile and Internet platforms. FLM has been a cover story or featured in Forbes Magazine, the L.A. Times, the NY Times, Variety, Hollywood Reporter, CBS and Wired Magazine. www.FunLittleMovies.com. FLM is a subsidiary of ROK Entertainment Group, based in London. See http://www.rokent.com/.

Forward-Looking Statement
The information contained in this new release, other than historical information, consists of forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those described in these statements. Forward-looking statements regarding the timing of developing, testing and releasing existing and new products, of marketing and selling them, of deriving revenues and profits from them, as well as the effects of those revenues and profits on the Group's margins and financial position, are uncertain because many of the factors affecting the timing of those items are beyond the Group's control.

Contact:
John Forrester
(323) 702-3684
john @ johnforrester.com

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