Viigo Kicks Mobile Sports Content into High Gear

Responding to beta user requests, Viigo brings NASCAR, IndyCar, Tour de France, and Formula One action to smartphones

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Summer means road trips and traveling, and with many competitive bicycling or motorsports events on the horizon, fans on the road this summer will want to keep up with all the latest available information

Toronto, Canada (PRWEB) July 16, 2008

Viigo Inc. (http://www.viigo.com), developer of the popular mobile content and services delivery platform for smartphones, is kicking its sports content into high gear by offering racing fans more mobile, interactive, and real-time information on their smartphones, just in time for the height of the hot summer racing season.

"Summer means road trips and traveling, and with many competitive bicycling or motorsports events on the horizon, fans on the road this summer will want to keep up with all the latest available information," said Mark Ruddock, CEO, Viigo. "We offer fans of competitive racing key information such as standings, results, money leaders, and other content they need to keep their pulse on any given race, anytime."

Viigo responded to specific requests from its beta users to add Formula One, IndyCar, The National Association for Stock Car Auto Racing (NASCAR) and the Tour de France to the wide variety of sports information already available via Viigo.

NASCAR is the second-most popular professional sport inside the U.S. and has a huge fan-base, while both Tour de France and Formula One garner enormous worldwide audiences.

Viigo has made input from its private beta users a key criterion for new content as the company continues to grow and improve its service. With the official launch of Project Tango this September, Viigo will become available to the general public, and suggesting new services and content will be a key part of user interaction.

About Viigo
Viigo Inc. develops and markets one of the world's most popular mobile content and services applications for smartphones. With over 5,000 channels and information services, Viigo's community of subscribers enjoys up-to-the-minute access to news, weather, sports, stocks and finance, entertainment and blogs in one intuitive, simple, freely downloadable application.

Founded in 2004, Viigo Inc. is a privately held company with its corporate headquarters in Toronto, Ontario, Canada. For more information, visit http://www.viigo.com . To download the latest beta of Viigo - and all the new sports services - go to http://www.getviigo.com/beta from your BlackBerry or Windows Mobile browser.

Contacts

Cathy Mertl
VP, Product Marketing
Viigo Inc.
+1 (416) 640-9915

John Chilson
Mobility Public Relations for Viigo
+1 (503) 343-4133

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