2008 Presidential Election Internet Performance Index - August 23rd Results

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Spartan Internet Consulting has released the first SIPP Index results for the week of August 16th- 22nd, with Barack Obama ranked highest for the week with a score of 21.29 percent. The most notable gainers included John Edwards and Dennis Kucinich with increases of 0.43 percent and 0.37 percent, respectively.

Michigan-based Spartan Internet Consulting Corporation today released the SIPP Index results for the presidential candidates' Internet performances for the week of August 17th-23rd.

Currently maintaining the top three positions are Barack Obama 21.29 percent, Ron Paul 11.51 percent and Hillary Clinton 11.36 percent. The largest gainer this week was John Edwards up 0.43 percent, and the largest decliner was Rudy Giuliani down 0.57 percent. For full results, see below.

The Spartan Internet Political Performance (SIPP) Index is the first quantitative metric to measure the Internet-wide performance of each Presidential candidate for the 2008 election. The index gauges the level of support and how well each candidate is connecting with individuals across the Internet.

Spartan Internet has leveraged its web expertise to objectively develop the SIPP Index to quantify 650 relevant factors such as social network outreach, website traffic, blog presence, and search engine utilization into a single representative score for each candidate's overall Internet market share.

The results of the SIPP Index are published weekly at: http://www.spartaninternet.com/2008/

This week's (August 17th-23rd) complete results are as follows:

Candidate             Total    Week Change
---------------------- -------- -----------
Rudy Giuliani             3.21%     -0.57%
Barack Obama        21.29%     -0.45%
John Mccain             5.39%     -0.23%
Duncan Hunter         1.79%     -0.16%
Mitt Romney             9.48%     -0.12%
Joe Biden                 2.96%     -0.11%
Mike Gravel             2.56%     -0.08%
Fred Thompson        2.35%     -0.01%
Tom Tancredo         1.38%     0.03%
Hillary Clinton         11.36%     0.05%
Sam Brownback     2.06%     0.11%
Bill Richardson         3.53%     0.11%
Ron Paul                 11.51%     0.16%
Mike Huckabee         2.13%     0.18%
Chris Dodd             2.33%     0.29%
Dennis Kucinich     5.92%     0.37%
John Edwards         10.73%     0.43%

About Spartan Internet:
Spartan Internet Consulting is a leading Internet marketing consulting firm that provides strategic Internet planning and implementation services to global clients. Headquartered in Lansing, Michigan, Spartan Internet has offices in Detroit, Fort Lauderdale, and Washington D.C.


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