MIBlueBook.com enhances a critical part of the music instrument retailer's business
Bay Village, OH (Vocus) January 7, 2009
Symphony Publishing, publisher of Musical Merchandise Review (MMR) magazine, announces that for a limited time, music instrument retailers will be able to access MIBlueBook.com (“MI” is an industry term for “Musical Instruments.”) for free for three days.
“MIBlueBook.com enhances a critical part of the music instrument retailer’s business,” says Sid Davis, Symphony Publishing’s Group Publisher. “It makes the retailer’s challenging task of judging an instrument’s worth much easier and quicker. This free trial offer allows users to experience the value of MIBlueBook.com before making a longer commitment.” added Davis.
For those selling on online, it’s especially valuable and is designed to increase profits. MIBlueBook.com provides a phenomenal amount of research – information that will absolutely help the retailer get the most for whatever instrument he or she is selling. Retailers will be able to search back 90 days of eBay data for exactly what the instrument sold for, average price of the instrument, and even determine what time is the best time to start the auction. Also, general trends in regard to which instruments are in high demand and flying off the shelves can quickly and easily be determined.
“MIBlueBook.com is about providing the retailer with the most sophisticated tools to help them be successful in this challenging marketplace,” Davis adds. “It provides credible and continually updated values for thousands of musical instrument models, and as a resource for trade-ins, it’s indispensable.”
There are many other features included with the service, too, such as being able to see how many bids a listing is receiving, and even what keywords in the instrument’s description are getting the most responses. The retailer can look back at general brand trends as far back as two years, too. So for example, by seeing that a certain bass was popular two years ago but have since declined, the retailer might choose to wait a while longer before putting that instrument on the auction block, thus maximizing profits. MIBlueBook.com really takes the uncertainty out of buying and selling used instruments. And the information is instantly accessible.
For more information, go to http://www.MiBlueBook.com.
Sanford Kearns, Symphony Publishing
440-871-1300 ext. 109