Podiatrists and Other Experts Say Winter Makes Dry, Cracked Feet Worse, Especially for Seniors, Runners and Walkers.

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According to the APMA (American Podiatric Medical Association), winter is particularly hard on skin, feet and ankles because the combination of lower temperatures and reduced humidity extracts moisture directly from skin, almost doubling the incidence of dry skin in winter compared to summer. Carol J. Buck is CEO of Xenna Corporation (http://www.xenna.com) and is an expert in foot care. Xenna distributes CalleX® Ointment for Dry, Cracked Feet, sold nationally through chain drugstores and mass retailers. Buck says, "Whether your feet are moderately or extremely dry, they need to be moisturized and exfoliated more often in the winter months when the humidity is lower."

According to the APMA (American Podiatric Medical Association), winter is particularly hard on skin, feet and ankles because the combination of lower temperatures and reduced humidity extracts moisture directly from skin, almost doubling the incidence of dry skin in winter compared to summer. Carol J. Buck is CEO of Xenna Corporation (http://www.xenna.com) and is an expert in foot care. Xenna distributes CalleX® Ointment for Dry, Cracked Feet, sold nationally through chain drugstores and mass retailers. Buck says, "Whether your feet are moderately or extremely dry, they need to be moisturized and exfoliated more often in the winter months when the humidity is lower."

People in most parts of the country may not be giving their feet as much thought now, since they're no longer in public view. However, feet often need more care in winter, not less. Most susceptible to dry feet problems in winter are older individuals and athletes who run or walk outdoors.

Buck says, "For fitness and weight maintenance, it's critical to keep up with exercising through the winter months. Yet running and walking can lead to cracked skin -- especially on heels. Older individuals are also particularly susceptible to dry feet - a problem that gets worse in winter."

Dry skin feels rough and uneven, and if dryness continues, the skin also begins to scale or flake. Cracked skin often occurs along the skin's natural lines, which are then accentuated. Many podiatrists recommend the use of a petrolatum based moisturizer such as CalleX® Ointment, which also contains natural exfoliating enzymes for cracked or dry skin on the toes, soles and heels. CalleX Ointment is sold nationwide in the foot care section of chain drugstores and mass retailers, including Walmart, Rite Aid, Target and CVS, as well as many grocery stores.

CalleX Ointment is diabetic-friendly and is used by podiatrists throughout the country. Besides being an exceptional exfoliant, it is free of acids, colorants and lanolin and is lightly fragranced with refreshing peppermint oil. The 1.75 oz. jar is a one to two month supply. Click on this link http://www.xenna.com/xenna_coupons.html for a $3 rebate coupon.

Another major problem for seniors, runners and walkers is yellow or thick toenails which becomes more common as we age. Winter is the perfect time to start using Xenna's patented NonyX® Nail Gel to get feet ready for summer. NonyX Nail Gel was developed to get at the actual cause of the discoloration and thickness, which is keratin debris - the granular substance that can buildup under toenails, causing the nail to look yellow, gray or thick.

Topical, easy to use NonyX Nail Gel exfoliates unattractive, yellow or brown keratin debris buildup. With daily use on and under the toenail tip, NonyX Gel first softens then breaks down and exfoliates keratin debris buildup - the cause of ugly nail discoloration.

Within 3 or 4 weeks the keratin debris is loose enough to begin scraping out from under the nail. With continued use, overall nail appearance improves over time, resulting in nails that are clear and healthy-looking after 5 to 12 months. Once keratin debris is removed, NonyX Gel then keeps nails looking clear and attractive with periodic use.

NonyX Nail Gel can be purchased in the foot care aisle of drugstores, such as CVS, Walgreens, and Rite Aid as well as mass retailers like Walmart, Meijer and Target. Click on this link http://www.xenna.com/xenna_coupons.html for a $4 rebate coupon. For a complete list of retailers carrying CalleX and NonyX, see list below.

All Xenna products are unconditionally money-back guaranteed. For photos of toenails and heels before and after using Xenna products, click on http://www.xenna.com.

Other tips for winter-proofing skin on hands and feet include:

1. Excessive heat draws moisture from the skin, so don't overheat your home and use a humidifier to keep moisture levels up while indoors.

2. Instead of taking hot showers in winter, use lukewarm water instead. The hotter shower water is, the more moisture is extracted from the skin. After showering, pat your skin dry and apply a moisturizer right away.

3. Use a natural, mild soap that contains moisturizing ingredients, or an alcohol-free shower gel. Many shower gels contain alcohol, which will make the problem of dry skin worse.

4. Frequent hand-washing in winter is necessary to help prevent colds and flu, but be sure your hand soap contains moisturizing ingredients. Drugstores and major chains offer many choices of moisturizing hand soaps.

NonyX Nail Gel is sold in the FOOT CARE section of Walgreens, Rite Aid, CVS, Wal-Mart, Meijer, TARGET, Snyders, Longs, Duane Reade, Giant Eagle, HEB, Kerr Drug, Bruno's, ShopKo, Bi-Lo, Hannaford, Duane Reade, many grocery stores in the Southeast and most Medicine Shoppe pharmacies.

CalleX Dry Heel Ointment is also sold in the FOOT CARE section at Walgreens, Rite-Aid, CVS, Wal-Mart, TARGET, Snyders, Longs, Duane Reade, Giant Eagle, HEB, Kerr Drug, Bi-Lo, Bruno's, many grocery stores in the Southeast and most Medicine Shoppe pharmacies.

Both brands are also available to purchase online at http://www.xenna.com.

Xenna Corporation is a privately-held, woman-owned company based in Princeton, NJ which develops and distributes natural personal care products for skin, hair and nails. To contact them call 800-368-6003 (business hours, Mon-Friday Eastern Time). View their press page at http://www.xenna.com/info_pressreleases.html.

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Carol J. Buck

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