MoVoxx Partners with Phonezoo to Monetize and Deliver Phonezoo's SMS Text Traffic

Companies announce partnership to enhance targeting capabilities for mobile advertisers

Santa Monica, CA, and Sunnyvale, CA (PRWEB) January 8, 2009 -- MoVoxx, a premium mobile advertising network that leverages SMS messaging, and Phonezoo.com, the leading mobile social media and entertainment destination, have launched a partnership that enables Phonezoo to monetize its text messaging SMS volume by utilizing MoVoxx ad insertion and SMS delivery inTxt® technology platform.

"Our premium mobile SMS network and inTxt® platform are constantly innovating to deliver best-optimized results for our advertising clients," said Alec Andronikov, MoVoxx CEO and Chief Mobilizer. "We are excited to work with Phonezoo as their SMS delivery and monetization partner. Phonezoo's continued expansion of its broad user base and SMS reach further enables us to enhance overall audience targeting capabilities for advertisers."

"Phonezoo is leading the way in offering our user base exciting mobile content and product offers targeted to their needs," said Ram Ramkumar, Phonezoo's Co-founder and CEO. "We are excited to work with MoVoxx to expand the SMS-ad based message delivery market."

This partnership signified yet another step in monetizing digital mobile media - this time within SMS messaging - while driving positive results for mobile audience interaction with mobile advertising.

About MoVoxx:
MoVoxx is a premium mobile advertising network that leverages SMS messaging - the widest reach media channel on mobile phones - as an effective entry point to interactive mobile media experiences.

MoVoxx provides marketers with instant mobile audience reach (110mm monthly impressions) by partnering with SMS content publishers who deliver real-time messages to millions of consumers on a daily basis (e.g. sports scores, stock quotes, entertainment polling). MoVoxx serves short, interactive ads under opt-in SMS content to enhance branding, drive direct response and provide measurable campaign results. Using MoVoxx ad-serving technology, advertisers can reach the precise mobile audience they seek - through demographic, contextual, and device targeting.

Founded in 2006, MoVoxx is backed by Greycroft Partners, Khosla Ventures, First Round Capital and BV Capital. For more information text DEMO to 88188 or visit www.movoxx.com.

About Phonezoo Communications, Inc:
Phonezoo.com is a next-generation mobile content site. By bridging the web and the mobile, Phonezoo has enabled effortless content creation, discovery, download and mobile personalization experience. It has revolutionized the mobile content marketplace by applying the ideas of user created content and the power of the community.

Since its launch, Phonezoo has become a leading mobile social media and entertainment site in North America with more than 7 Million users. Every day, hundreds of thousands of contents are created, discovered and downloaded by members of the Phonezoo community.

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