XBox, HDTV - Even a Car, Now on Wendy's 99-Cent Value Menu

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Introducing the first-of-its kind online value auction where the lowest bidder wins

Wendy's 99¢ Bid for Value - it's an auction but waaaay better. Wendy's is auctioning off XBoxes, Snowboards, laptops, HDTVs and even a brand new car...all for 99¢.

Bidding starts at the prizes' retail value. Each bid lowers the price by 1¢, so the more you bid, the lower the price goes. The lucky bidder who lowers the price to 99¢ wins.

The Wendy's 99¢ Bid for Value auction kicks off at 1pm EST on January 7th and runs through January 14th.

Wendy's is helping consumers make better choices with great value items -- not only with great tasting food on the Value Menu, but also with fantastic prizes auctioned off at 99¢.

http://www.99centbidforvalue.com

Wendy's International, Inc. overview
Wendy's International, Inc. (NYSE: WEN) is one of the world's largest and most successful restaurant operating and franchising companies. More information about the Company is available at http://www.wendys-invest.com.

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Kelly McGrath

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Lauren Knox

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