Percussion Continues Transition to Partner Channel Strategy in EU

Share Article

As part of an effort to further penetrate the European Union market, Percussion Software is expanding the number of partners in the EU. This will provide Percussion with more sales opportunities, enrich the partner channel, and offer current and new customers a broader range of services from which to choose.

Since arriving in mid-2008, we have been exploring various ways to further penetrate the EU, and specifically into key verticals

Percussion Software, a provider of a Web Content Management (WCM) system, solutions and services for managing, analyzing and improving online business results announced today the continuation of a strategy to expand the number of European Union Percussion Partners.

"Since arriving in mid-2008, we have been exploring various ways to further penetrate the EU, and specifically into key verticals," stated Mike Robichaud, CEO of Percussion. "Partners have long been a cornerstone of Percussion's presence in the EU, creating sales opportunities and providing a broad range of services to our mutual customers. This announcement represents a sharpening of our commitment to the EU and Partner success, continues to shift our sales strategy toward the line of business manager, and provides our business with scale."

The expansion of Percussion's Partner recruitment efforts will help Percussion locate and close more new deals. "This effort will also increase the number of digital agencies from which both current customers and new customers can select," commented Peter Webster, SVP, Field Services and the senior member of Percussion's management team responsible for the EU. "We will continue to sell directly into the EU, but in short order we seek to transition a vast majority of our selling effort to Partners."

Percussion continues to provide Technical Services and Professional Services from its London office. Consistent with a customer announcement in October 2008, Application Support and improved online customer support will increase the resources which customers can draw upon to help drive results.

About Percussion Software
Percussion is the provider of The Percussion Approach, a combination of our WCM, solutions and services that have a singular focus - driving business results through multiple online channels including websites, intranets, blogs, and mobile devices. The Percussion Approach allows marketers and line-of-business owners to create, analyze, and change online content and delivers the stuff that really matters - revenue, membership, or leads.

Percussion has been helping a broad cross-section of corporations, institutions and agencies generate online results, including Hotwire.com, ING Direct, Alliance & Leicester, Kohl's, U.S. Department of State, Vegas.com, The Washington Post, and the University of London.

More information can be found at http://www.percussion.com.

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Bill Beardslee
Visit website