many of our customers are small businesses and rely heavily on organic search and this tool should assist not only in search but also increase their click through rates
London, UK (PRWEB) January 12, 2009
vzaar gives its customers a New Year's boost with heightened search visibility due to the help of Google now showing video results in their search engine results page.
Now, for the first time, when a searcher clicks on the video thumbnail in Google results page, instead of being taken to the video hosting company, the user is redirected to where that video is embedded, on the clients own website. vzaar enables this by allowing its customers to add the URL of where the video is located on their website along with a description after they have uploaded the video to vzaar. vzaar feeds that information to Google and when a user searches for the appropriate keywords a thumbnail of that video is shown in the results page.
Google, up until recently only showed Youtube video thumbnails in their results page. By opening this feature up, vzaar has made it possible for their customers to have the greatest possible impact by taking the searcher directly to their customers site. Adrian Sevitz, CTO of vzaar, comments "we recognise the importance of search and want to give our customers the best chance of being found online so we created this tool to assist in that process."
This is a timely release for vzaar, with the start of the new year companies will be reviewing their internet marketing strategies. vzaar's CTO adds" many of our customers are small businesses and rely heavily on organic search and this tool should assist not only in search but also increase their click through rates"
vzaar is an online video platform enabling business to upload video to, where they can then insert the video code onto their websites. vzaar powers the video from upload to delivery in an unbranded video player.