Employe Surveys : Don't Let the Credit Crunch Crush Your Employees' Spirit and Engagement

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A recent survey reveals that HR professionals are being forced to cut budgets and are concerned that it will have an adverse impact on beleaguered employees' spirit and engagement. Chris Marshall of http://www.employesurveys.co.uk argues the importance of getting closer to employees through the tough times and offers a low cost solution to maintain communication and employee engagement.

Concern about cash and the need to reduce costs inline with falling revenues is already placing many employers and their HR functions under pressure to cut budgets. Non essential spend on things like training and development, and internal communication will be closely scrutinised. Sadly many employees are already hearing the dreaded "We are going to have to let you go."

In these troubled times, pressure increases. Managers are put under increasing strain to deliver results. Employees become increasingly anxious about job security. When the stakes are high and the pressure is on, stress levels can increase and relationships start to suffer, factors that can significantly impact on employee performance.

Recently I have had a few clients tell me that this year they are not going to carry out their annual employee survey. When I ask why the answer is depressingly familiar "Times are tough at the moment and morale has taken a tumble, we have had to make some tough decisions, so there is no point in a survey as we know the results will not be good".

This response suggests that some may be missing the bigger picture regarding the purpose and potential value of a survey.

We all know relationships by nature can go through good times and bad times. This is true of personal relationships (especially marriages!), business relationships and, of course, employment based relationships. Those who are lucky enough to be in successful relationships work through the hard times and pull closer together. The relationship becomes stronger and as a result, good times are more likely to be experienced and enjoyed again.

If your marriage went through a rocky patch and you sought expert advice, I doubt the relationship counsellor would advise "Minimise contact. Don't talk to him or her and whatever you do, do not try to understand how they are feeling".

Amongst other things, an employee survey is a method of communication. The best employers are clear that the survey process has no start and no end. It is a continuous process to build understanding and to foster engagement. As such, sometimes you need to hear what you don't want to hear. Furthermore you need to acknowledge what you have heard and respond, explaining what you are going to do and sometimes what you are not able to do. When times are tough, communication is more important than ever.

At http://www.employesurveys.co.uk we have seen more and more clients, large and small, use this process to develop and enhance successful, productive employee relationships. To help our clients, old and new, to run a continuous employee survey process through tough times, we have created a low cost survey solution that will enable clients to measure and manage employee engagement.

Engaged is a new survey solution that will:

  •     Provide you with a structured bank of validated questions from which you can design your own survey
  •     Host your survey online on secure servers, and/or manage the printing and distribution of paper questionnaires
  •     Benchmark your performance against other organisations
  •     Analyse your data
  •     Provide you with clear and insightful reports generated by Engaged's sophisticated reporting software.

Engaged is a low cost survey solution that will allow you to measure employee satisfaction, commitment and engagement and help you to proactively manage your employee relations. By maintaining communication, Engaged will demonstrate values of openness and integrity, values that most of us expect from our employers.

For more information please head over to http://www.employesurveys.co.uk/engaged


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Chris Marshall
+44 (0) 117 925 8822
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