San Francisco, CA (PRWEB) January 15, 2009
Hello!Lucky will ring in the New Year with the launch of their revamped and rejuvenated website -- complete with new and more cost effective printing option, digital printing. It's a new year and Hello!Lucky is turning a new leaf on and offline.
With an already unique and whimsical selection of letterpress stationery, Hello!Lucky's new website will better reflect the Hello!Lucky brand and create an easy and pleasant shopping experience for all wedding invitations and social stationery.
In addition to the new website, Hello!Lucky is introducing digital printing as the latest and most efficient way to create quality products. Digital printing is an affordable and more expedited option for acquiring all the prints you've been coveting. The quality is comparable to custom letterpress production and the turnaround time is considerably quicker -- five days, in fact! With the option of digital printing, Hello!Lucky can experiment with all-over patterns and an unlimited color scheme -- the new medium will allow innovation and creativity to flow freely at a lower price.
Individual collections created exclusively for both custom letterpress and digital printing will be available in March 2009.
For more information and products, please visit: http://www.hellolucky.com
Hello!Lucky, based in SOMA, is a specialty design firm, creating vintage-inspired, artisan-printed custom letterpress and social stationery. Launched in 2003 as the brainchild of sisters Eunice, a talented illustrator and Sabrina Moyle, an art gallery manager and Stanford Business School graduate, Hello!Lucky is available in shops and specialty outlets worldwide, including Anthropologie, Kate's Paperie, and Liberty of London as well as online at http://www.hellolucky.com .
Digital Printing: It's less expensive than letterpress and creates a less formal look. In digital printing, an image is sent directly to the printer using digital files such as PDFs from graphics software such as Illustrator. This eliminates the need for a printing plate, which is used in offset and letterpress printing, which can save money and time. Instead of having to print large, pre-determined runs, requests can be made for as little as one print. Digital printing technology has advanced rapidly over the last few years, meaning that it now results in quality that is comparable to old-school methods of printing.