Maveron Names Will Hunsinger an EIR

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Former Entrepreneur Enriches Venture Capital Firm Known for its Expertise in Consumer Brands and E-Commerce Experience

Continuing its commitment to the consumer marketplace and working with exceptional entrepreneurs, venture capital firm Maveron LLC today announced the addition of Will Hunsinger as an EIR. Hunsinger, who has been a CEO as well as on the senior leadership team of the Gap Inc. and a number of entrepreneurial ventures, brings to the firm senior operating expertise in the digital media, advertising and e-commerce arenas. He will be based in San Francisco and will focus on consumer digital media, gaming, Internet services and e-commerce ventures.

Over recent years, Maveron has worked with a range of well-known consumer brands with a digital focus including eBay,, Capella Education Company and Shutterfly. Other Maveron portfolio companies include VideoEgg, The Motley Fool, NextFoods and well-known consumer retail brands Potbelly Sandwich Works and Pinkberry.

"Will brings to Maveron senior operating experience as well as a vast set of superior skills in the online arena," says Maveron co-founder Dan Levitan. "We have worked with Will for some time and have seen his success in building and growing brands - he is truly a great fit as an EIR for Maveron."

Most recently, Hunsinger served as CEO of Maveron portfolio company Adeze. Previously, Will was the General Manager of where he grew the online sales to $300 million and was responsible for all aspects of the online business. Hunsinger was a member of Overture senior management team as well as

Hunsinger will be looking for new consumer investment opportunities for Maveron and be part of the investment team analyzing potential investments.

"Having worked closely with the team with Adeze, I am honored to join Maveron as an EIR and share in its vision for building winning consumer businesses," says Hunsinger. "We have a terrific opportunity in this marketplace to find great companies and to help entrepreneurs grow successful e-commerce and consumer brands."

Maveron is headquartered in Seattle, Washington.

About Maveron
Maveron is a leading venture capital firm based in Seattle, Washington. Dan Levitan and Howard Schultz founded Maveron in January 1998 with the goal of building a firm that would be recognized as the premier financial and strategic partner to leading consumer-based businesses.

Maveron's mission is to partner with entrepreneurs in the creation of extraordinary companies in order to generate outstanding financial returns. Current representative Maveron investments include fast-growing consumer companies, such as Potbelly Sandwich Works, Pinkberry and Livemocha. Monetized investments include eBay, Capella Education Company, Shutterfly, Cranium (acquired by Hasbro), Qsent (acquired by TransUnion), Quellos (acquired by Blackrock), Good Technology (acquired by Motorola) and lucy activewear (acquired by VF Corporation).

Maveron has approximately $850 million under management and 23 active portfolio companies nationwide. Maveron invests up to approximately $20 million in its portfolio companies and looks to partner with a small number of new companies each year. For more information about Maveron, visit


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