Neighborhood America Leads Next Stage of Web 2.0 Marketplace, Meeting Enterprise and Government Needs for Results

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Many corporate executives have been given mandates to adopt Web 2.0 without knowing how these technologies will benefit their bottom-line. Although the enterprise social software space has become increasingly crowded with competitors offering plaforms rich in features and functionality, there remains uncertainty surrounding the ability to deliver financial returns from these technologies. Neighborhood America emerges from the pack of competitors to lead the industry in solving this problem with the introduction of Business Services. Business Services combine specific components of Neighborhood America's award-winning ELAvate solution with enterprise infrastructure and professional services to meet well-defined business needs and deliver clearly defined results.

Neighborhood America, a 2008 CODiE Award winner for the software industry's 'Best Social Networking Solution' for enterprises, introduces Business Services to a marketplace hungry for the next stage of Web 2.0.

Many corporate executives are given mandates to adopt Web 2.0 without knowing how these technologies will benefit their bottom-line. In 2008, the enterprise social software space became increasingly crowded, as multiple competitors emerged with platforms rich in features and functionality. In 2009, still leery corporate executives are not willing to risk their company's financial stability, or their careers, by launching online communities that are not aligned with business needs.

With its clear vision, Neighborhood America emerges from the pack of competitors to lead the industry in solving this problem with the introduction of Business Services. Business Services are applications designed to meet specific business needs and deliver clearly defined results. Neighborhood America delivers these complete solutions by:

  • Beginning with components of Neighborhood America's award-winning enterprise software platform, ELAvate
  • Adding business and presentation logic gained from ten years of proven experience
  • Hosting from an enterprise-scale infrastructure
  • Delivering professional services and guidance to ensure success

Business Services currently available include:
Converge - Designed for enterprises that wish to provide a complete social networking destination. Converge is primarily suited for organizations whose target audience shares a strong desire to interact with the brand, as well as other members, around common interests and passions. Examples include customer communities with strong brand affinity, B2B and employee networks where expected returns can include improved employee retention and productivity, strengthened teamwork and loyalties, and more efficient problem solving through borderless collaboration.

Capture - Designed for companies that seek to enable community members to support, encourage and teach one another through shared content, stories and recommendations. Broadcasting and print media companies successfully leverage Capture to build audience share, monetizing the interaction through advertising, while brands drive retail revenue through the sale of customer recommended products.

Reveal - Designed for organizations seeking ideas and feedback to help improve products or enhance service delivery. Community interaction drives the best ideas to high visibility, enabling decision makers to sharpen their focus on the big ideas that show the most promise of success. Reveal provides consumer product or service industries, as well as governments, with solutions designed to drive ROI through increased engagement and loyalty, decreased churn, more successful new product launches, more cost efficient R&D and better customer relationships.

Unify - Designed for government agencies desiring greater collaboration with citizens to improve efficiencies and strengthen citizen relationships. Unify enables agencies to gain valuable insight from the constituents they serve in order to align public resources and policies with citizen input. Returns are delivered by way of increased public participation at lower costs, greater staff efficiencies and optimized investments in public resources.

MOVO - Neighborhood America is the only enterprise social network provider that includes a mobile application. Demonstrating market foresight into the emerging importance of mobile in customer engagement strategies, the company acquired MOVO Mobile in 2006 and has since enabled customers to extend their reach beyond the Web to the most personal device available. MOVO enables private and public sector entities the ability to complement online strategies with mobile marketing campaigns that deliver immediate, measurable results to consumers on the go.

Despite dismal economic reports, Neighborhood America has experienced record-level sales over the past two months - evidence of the pent-up demand among executives who seek true business solutions.

"The Business Services are being well received in the marketplace, with customers appreciating the ability to focus their engagement efforts in ways that they can more confidently deliver ROI metrics to their executives," said Kim Patrick Kobza, President and CEO of Neighborhood America. "At the same time, they know that as their efforts prove successful, we offer them the ability to extend customer engagement strategies throughout their organization through our catalog of Business Services."

About Neighborhood America
Neighborhood America's ELAvate solution was named the software industry's 'Best Social Networking Solution' for enterprises, honored with the 2008 Codie Award. ELAvate enables companies to build online and mobile communities to engage consumers, facilitate ongoing dialogue around their brand, and gain continued business intelligence. Brands such as Scripps Networks, FOX News, and Adidas rely on Neighborhood America for its award-winning technology and commitment to guide them through the entire community-building process - from strategy, through implementation, to ultimate success. Learn how your company can gain a competitive advantage by visiting: http://www.neighborhoodamerica.com.

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KRISTI GRIGSBY

Kathy Saenz
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