KINZE Manufacturing Selects Nicholson Kovac as Integrated Marketing Communications Agency of Record

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KINZE Manufacturing, a leader in the agriculture equipment industry, has selected Nicholson Kovac Inc. as its integrated marketing communications agency. Nicholson Kovac will provide comprehensive marketing communications services, including strategic planning, advertising, media planning and buying, public relations, social media relations, trade show strategic planning and interactive to build awareness for the company and position KINZE as a leader in the farm equipment industry.

Nicholson Kovac has a long, rich history of serving agribusiness and creating strong, relevant marketing communications strategies in our industry

KINZE Manufacturing, a leader in the agriculture equipment industry, has selected Nicholson Kovac Inc. as its integrated marketing communications agency.

Nicholson Kovac will provide comprehensive marketing communications services, including strategic planning, advertising, media planning and buying, public relations, social media relations, trade show strategic planning and interactive to build awareness for the company and position KINZE as a leader in the farm equipment industry.

After an extensive agency review, KINZE selected Nicholson Kovac because of its integrated approach, proven industry expertise and the team's demonstrated passion for agriculture marketing.

"Nicholson Kovac has a long, rich history of serving agribusiness and creating strong, relevant marketing communications strategies in our industry," said Susanne Veatch, KINZE vice president and daughter of the company's founder, Jon Kinzenbaw. "They have an in-depth understanding of our business and are the ideal marketing communications partner to help ensure our company's long-term success."

Veatch said that Nicholson Kovac's unique, proprietary strategic planning process was a significant factor in the agency's selection. "The research-intense, step-by-step process makes tremendous sense from a strategic standpoint," Veatch points out. "We knew we would get the best return on our marketing communications investment, working with Nicholson Kovac."

Nicholson Kovac President and CEO Pete Kovac said the agency is excited to be working with a company known for industry-leading innovations.

"We are honored by KINZE's choice and are excited to deliver inventive, integrated work for them," Kovac said. "Our companies share similar business philosophies, which gives us a unique understanding of each others' approach to business. We are looking forward to a long, exciting road ahead with KINZE."

About Nicholson Kovac, Inc.
Nicholson Kovac, Inc., an integrated marketing communications company, is counted among the top independent advertising agencies in the country and serves national and global brands. At the heart of Nicholson Kovac's work is Relevant Ingenuity SM a proprietary process of discovering the relevant issues long before the search for creative solutions begins. The result is smarter, more efficient communications that deliver measurable results for clients.

About KINZE
KINZE is the recognized technology leader and innovator of planters for row crop production in sizes from 4 Row 30" to 36 Row 30". In addition, KINZE manufactures grain auger wagons in capacities from 850 to 1050 bushels. For more information, log onto the KINZE website at http://www.kinze.com.

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Renee Robinson
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