(PRWEB) January 26, 2009
Global digital sport and entertainment specialist, Perform, has today announced that it has completed the majority share acquisition of Dutch company, Global Sports Media (GSM) - a leading online publisher of global sports information and high quality sports data feeds with offices in Holland, India and Peru.
This deal will see Perform work with GSM to develop its soccerway.com proposition - one of the world's leading football websites providing over a million loyal fans with the latest scores, fixtures, tables and results from over 700 leagues worldwide.
Perform will provide significant support to the design, technology, content and marketing of soccerway.com to ensure that it strengthens its position as one of the world's top football portals. Planned developments include increasing the overall breadth and depth of coverage and the launch of video on demand highlights and pay-per-view and subscription platforms for live streaming of soccer matches.
An extended advertising and sales team will work closely with GSM to increase revenues across soccerway.com, whilst Perform will look to integrate GSM content, statistics and live data with its current offering to its channels, services and third party clients.
Simon Denyer, Joint-CEO at Perform said: "The soccerway.com initiative is a valuable proposition. Our resources, rights and expertise coupled with GSM's established user base and data rich content will enable the development of this world class portal, keeping it ahead of the game from both a technology and content perspective."
Arjen Robijn, CEO at GSM said: "We are committed to delivering the best content to our website users and this deal will enable us to maximise our high content offering and add a range of new functionality to soccerway.com and our clients. Working with Perform's global advertising and sales network will undoubtedly grow both revenue and awareness of the product."
Perform is a world leader in monetising sports and entertainment rights in digital media and has been a consistent and renowned innovator since 2000, and a major driving force in the commercialisation of sport and entertainment rights online, on mobile and on TV.
Perform provides a range of user friendly, end-to-end products and services for businesses involved in sport and entertainment rights:
- Sales: We sell advertising, sponsorship and content partnerships around sport and entertainment on a wide network of UK and international web and mobile sites
- Services: We provide the platform and tools that enable rights holders to place, manage and monetise their content online and on mobile.
- Channels: We own and distribute branded and white label sport and entertainment channels for broadcast online and on mobile.
Perform operates over 200 websites including those for over 80 UK Football Clubs, Cricket Australia, Warner Music, ITV, Turner Broadcasting and works with various rights holders, including The Premier League, Virgin Media, ATP Masters Series and Sony Ericsson WTA Tour.
About Global Sports Media
Global Sports Media (GSM) is a sports data publishing company with offices in the Netherlands, India and Peru. Founded in 1994, GSM provides sports data products to a wide variety of customers in different markets - including media, mobile and betting.
GSM maintains one of the biggest soccer databases in the world, covering 700 leagues from over 134 countries around the world. Coverage includes live scores, fixtures, tables, stats and news.
Besides this unique soccer coverage, GSM also covers the results for other international sports including Ice Hockey and Formula 1.
GSM has also developed its own sports portals, including Soccerway (http://www.soccerway.com) visited by over 1 million soccer fans around the globe every month.