Mpowerplayer to Showcase New Surfmo Application from Xpressmo

Share Article

Users can experience the entire feature set of the Surfmo mashup through Mpowerplayer's technology.

SurfMo's media intensive feature set is fully displayed on the Mpowerplayer engine, offering users a complete, interactive demo of the product.

Mpowerplayer, the leading provider of online mobile application trial and merchandising solutions, and Xpressmo, a publishing and platform provider for mobile devices, today announced that Xpressmo will showcase it's new Surfmo consumer portal application utilizing Mpowerplayer's online demo platform. Mpowerplayer's solution will make Surfmo, a comprehensive mashup application that incorporates weather, news, sports, movies and music as a unified experience, available to online consumers seeking to try Surfmo before purchasing.

"The Surfmo application showcases the power of our technology as an effective method of sampling mobile content online," said Joe Ariganello, vice president of business development for Mpowerplayer. "SurfMo's media intensive feature set is fully displayed on the Mpowerplayer engine, offering users a complete, interactive demo of the product."

Mpowerplayer's award-winning technology is licensed by major wireless carriers and mobile game and application publishers to power mobile game demos on their online storefronts. The company's technology is also demonstrated through the Mplayit Mobile Arcade application on both the Facebook and MySpace platforms. Mplayit Mobile Arcade allows users to play and share mobile games before making the commitment to buy and is available through a standalone consumer portal as well.

"Mpowerplayer's technology is the perfect platform to showcase the rich features of the Surfmo application," said Steve Rempell, Director and CEO of Xpressmo. "Utilizing an online environment, potential users can get the full user experience right away without having to download the application to their phone."

The SurfMo application is built on Xpressmo's publishing platform, CDER. It combines Google Search, MapQuest, AccuWeather, as well as News and Music drawn from a variety of sources. The beta version is available for free on the Facebook platform and the Xpressmo website. Future updated versions of the application will include content and widgets from music artists and TV stations. The Surfmo demo application, powered by Mpowerplayer, can now be previewed online in its entirety from the Xpressmo web site.

To try out the Surfmo application, please visit: http://www.xpressmo.com/620px/main/custapps/cust-apps1.html

To try Mplayit Mobile Arcade for Facebook, MySpace or to try out the online consumer portal, please visit http://mplayit.com

About Mpowerplayer:
Mpowerplayer is the leading consumer destination in the world for online demos of mobile games. The company's proprietary software solutions enable mobile content providers to better merchandise, market, and interact with a targeted user audience of mobile consumers. Mpowerplayer is based in Ashburn, VA, and is backed by New Atlantic Ventures. For more information, visit http://www.mpowerplayer.com.                                        

About Xpressmo:
Express Mobile, Inc. is a leader in downloadable mobile applications. Its leading edge sophisticated publishing platform enables the rapid design and deployment of rich connected applications. The CDERâ„¢ Platform allows content owners to easily respond to customer market demands and easily deliver mashups of their content and prevailing web services. Express Mobile was found in 2006 and is privately funded through angel investors. For more information, visit http://www.xpressmo.com.

###

Share article on social media or email:

View article via:

Pdf Print