Advantage Fitness Products (AFP) Brings Long-Term Solutions and Savings to Arizona State University (ASU) With Revamped Student Recreation Complex

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State-of-the-Art Precor Cardiovascular Equipment, Coupled With AFP's Preventative Maintenance Contract Bring Significant Long Term Cost Benefits to ASU

Advantage Fitness Products (AFP), the leading providers of full-service fitness business consulting, planning, design, supply and service, has recently completed work on behalf of Arizona State University (ASU). The project saw AFP deliver significant long-term cost savings to ASU, through a revamp of its existing Student Recreation Complex, located on campus.

ASU's existing facility featured outdated exercise equipment, bearing significant wear and tear from extensive use over time. Most importantly, the increasing demand for maintenance and repairs had grown costly. With more than 6,000 visits a day from students, faculty, university staff and alumni, AFP's successful revitalization efforts were critical and ultimately, very well received.

"Our approach in the design and supply of every fitness environment begins with a mindset fixed on practical and efficient solutions that create not only a high degree of user satisfaction, but a measureable cost-savings over the life of the facility," said Bryan Green, President and CEO of AFP. "ASU clearly represents one of the most committed and successful collegiate student recreation programs in the country. Fundamentally, we focused on maximizing the university's significant ongoing investment in fitness by implementing new proprietary equipment with a significantly lower degree of service requirement bolstered by a tailored preventative maintenance program, self diagnostic software, and our ongoing commitment to parts and technical service support from our local offices."

Led by lead by Key Account Manager Nels Nelson, AFP set its sights on two critical areas: replacing the outdated cardiovascular equipment and outsourcing the ongoing maintenance and repair of the facility's equipment to AFP Certified Technicians.

The old cardiovascular machines were replaced with state-of-the-art Precor "Experience Series" equipment, all featuring personal viewing screens for the user. The entertainment amenity was a major plus for the facility's members, not to mention it now provides ASU an additional platform for advertising and promoting campus initiatives directly through the viewing screens.

The preventative maintenance component has proven just as valuable as it freed ASU of the time-intensive and costly ongoing maintenance and repairs, and put those challenges into AFP's hands. This allowed ASU to gain the most out of its recent investment and ensures that its equipment will always be kept up-to-date and operating optimally.

"We are extremely pleased with the intensive care and service that AFP has shown us through every step of this process," said Julie Kipper, Associate Director (ASU quote). "They were totally committed to making the experience for our students a huge success and have addressed our cost-conscious program requirements."

The ASU Student Recreation facility project is the latest in a lineup of on-campus installations that AFP has successfully completed for leading University's such as the University of Nevada, Las Vegas, UCLA Athletic Training Center, and USC's Lyons Center student recreation facility.

About Advantage Fitness Products:
Based in Los Angeles CA, Advantage Fitness Products is a leading provider of innovative fitness and wellness based solutions for commercial facilities worldwide, web based programming, and industry professionals alike. AFP offers expertise across multiple facets of the health & fitness industry, including facility design, supply and support, and provides tools assisting its clients in maximizing their investments in fitness. AFP's ADVANTAGEā„¢ line of premium accessories delivers innovative yet practical commercial and consumer fitness products. Through all of its endeavors, AFP addresses the ever-growing need for a more active and healthy quality of life. For more information or call 888-895-0547.

Marc Altieri
Leader Enterprises


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