'Insanely Healthy' Verve Debuts Retail Friendly Energy Shot

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Scottsdale wellness company's Verve Energy Shot combines daily nutrition and energy needed for the fast lane.

Vemma Nutrition Company, a growing force in the liquid dietary supplement/functional beverage category, launched its three ounce, on-the-go Verve Energy Shot this past weekend at the company's 4th annual Vemma® Convention in Las Vegas. Available in low sugar and sugar free, the Verve Energy Shot is filling the void for consumers seeking daily nutrition and an instant energy boost anytime, anywhere.*

According to 2008 results released by bevnet.com, the energy shot category grew nearly $100 million dollars and beverage industry experts predict by the end of 2009, energy shots could be a $500 million business. Although energy shots have quickly flooded many convenience store countertops, the Verve Energy Shot brings healthy competition when it comes to its powerful 3-in-1 product punch: a delicious, fast acting energy blend; a clinically-tested vitamin and mineral formula (known as Vemma); and a powerful superjuice with mangosteen and aloe.* No outrageous amounts of sugar or dreaded energy crash; the Verve Energy Shot gives people their daily nutrition, taste and energy to keep them at the top of their game.*

BK Boreyko, President and CEO of Vemma, welcomed and spoke to 2,500 Vemma independent Members attending the company convention, including Shawne Merriman, three-time Pro Bowl linebacker for the San Diego Chargers. Said BK, "As a young brand in the energy drink/functional beverage marketplace, Verve has definitely raised the standard and credibility when it comes to exceeding people's health and energy needs. Every one of our Members is fired up about our Verve Energy Shot and the momentum it creates to positively fulfill people's daily nutritional gaps, but also to tap into the financial freedom our business opportunity presents them."

What does this mean for consumers? Choosing Verve means that the next time you pop into your local convenience store, you can rest assured that your body is getting the critical nutrients your diet may not always provide you, plus the added benefit of natural energy sources instantly and conveniently before rushing off to your sales meeting.

Vemma distributes its Vemma and Verve products in 50 countries worldwide - including the U.S., Canada, Australia, New Zealand and Europe - through a network of independent Members and through hybrid marketing at select retail locations. To purchase online or to learn more about Vemma and Verve, visit http://www.vemma.com.

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Bridget Bond

Russ Wall
Squeeze, Inc.
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