Grand Rapids, Michigan (PRWEB) January 31, 2009
A new service aims to make locally owned demolition services more "findable" on the Internet. Hometown Demolition connects high quality, locally owned demolition contractors with the homeowners, contractors, business owners, and builders that are using a search engine like Google to find a local demolition service on the Internet.
Hometown Demolition Contractors screens local demolition services across America and accepts one company per market area as a client. For each client, full-page advertisements are placed on Hometown's highly ranked web site for demolition contractors. Hometown Demolition Contractors is the largest and most authoritative demolition marketing web site in the U.S. Hometown's demolition clients are also marketed directly with search engines like Google, Yahoo, and MSN.
Like the general population, homeowners and contractors looking for local demolition companies are quickly transitioning from paper phone books to searching on the Internet with Google. In 2008, there were an estimated 500,000 Internet searches for demolition contractors nationwide on search engines like Google. And the number of searches is going up every year.
According to Hometown, for any locally owned demolition company to grow its business today, they need to follow their customers. Moving toward search engines with their advertising spend and away from more expensive advertising strategies like the Yellow Pages and Yellowpages.com leads to more new customers at a lower overall marketing spend.
In August of 2008, Hometown launched an internet marketing service for roll off dumpster rental services. According to their roll off clients, Hometown has been extremely successful at driving phone leads through their internet marketing strategies. New customers have been generated more effectively and at a lower cost than traditional advertising strategies like the Yellow Pages.
Austin Containers, a Hometown client in Detroit, has seen a dramatic increase in new customers. According to the owner, Dan Austin, "Hometown has revolutionized our business. We ask every new customer who calls how they got our name and at least 7 out 10 are saying 'the internet' or 'Google'. In 2008, our business was up over 30% from the previous year. We've also been able to cut back significantly on the size of our phone book ads and Yellowpages.com. Our total marketing costs are now down about $1200 a month, but business is still way up."
Click on the Hometown Demolition Contractors link above for more information on Hometown's Internet marketing service for demolition contractors or call 1-877-99GOOGL (877-994-6645).
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