YellowMarketing To Expand Nationwide

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Search engine expansion will provide more personalized, local results.

Yellow Marketing® a local search service operated by Travel TV Network, LLC announced today its plans to expand from its current two state footprint of South Carolina and Georgia to the rest of the United States.

"We have been hard at work proving this concept since the launch of Yellow Marketing, when the company's footprint only covered Beaufort County, South Carolina. We are now ready to expand our geographic reach to cover the entire United States and beyond," says Travel TV Network president and CEO Peter M. Bounaituto, Sr.

Local search engines like Yellow Marketing, allow users to submit searches online for local products and services in specific geographically defined areas, and return local listings matching these requests. Businesses and other advertisers can use multi-media content, including photographs and videos, to market their businesses to online consumers. Merchants can upload menus and brochures, and create online coupons and specials, and online consumers can interact directly with local merchants, by writing and posting consumer reviews. Businesses can create their listings for free. With a paid listing, they can upload their multi-media materials. Existing videos can be added by the Yellow Marketing staff, and new videos produced by a third party via Yellow Marketing. With the expansion, these same services, previously localized exclusively to the Hilton Head Island,South Carolina area, will now be available to both consumers and business owners across the United States, with plans for global expansion in the near future.

"The cost of our service is a fraction of most print ads, but with Yellow Marketing, a business gets to really tell their story in a multi-media format, and they get to change their message as frequently as they like, plus they get a report automatically at the end of each month to inform them of how well their listing performed so that they can evaluate their return on investment. It is a great deal in good times and an even better deal in these tough times, explains Bounaiuto. "That's the Yellow Marketing difference."

This nationwide data base expansion is expected to be operational byearly March 2009 and is slated to contain over 20 million business listings. Travel TV Network also plans to grow nationally through partnering arrangements with local publishers, phone companies, and radio and television stations in secondary markets.

About Yellow Marketing

Yellow Marketing and its parent company, Travel Network LLC, provides localized search engine results for consumers looking to discover thebest that their community has to offer. Travelers can also plan their vacations in advance, by researching the best attractions, restaurants, and lodging in the area, all from the comfort of their own homes.


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Peter Buonaiuto
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