Newest Version of AdCaM, a Global Advertising & Marketing Campaign Manager, is Released with Enhanced Conversion, Bounce Reporting, and Organic Conversion Tracking

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With the announcement of their newest version of the AdCaM 3.0 advertising campaign management tool, VisiStat continues to offer Web 2.0 capability for comprehensive marketing and ad management, consolidating users' marketing, banner and Pay Per Click advertising campaigns under one easily managed analytics umbrella.

During uncertain economic times, advertising and online marketing can seem out of control. Cutting back on costs often means cutting back on exposure. But, there is a way to optimize costs, see immediate ad response, and track all campaigns and strategies in one place--while gaining quantifiable exposure. "Using Web Analytics is the most cost effective way to optimize online expenses, control campaign spending, measure real results and see the greatest gains," explains Tina Bean, Director of Sales and Marketing for VisiStat, Inc. "With real-time analytics in a Web 2.0 platform, we have easy to use tools for ultimate, proactive control. It's now possible to trim the fat and make every cent work effectively… while your campaigns are still active."

VisiStat's AdCaM® provides a real-time umbrella capable of reporting conversion analysis data, and tracking and comparing unlimited multiple campaigns. The new version, AdCaM 3.0, offers more dedicated features, such as:

  • Supports multiple conversion pages
  • Captures and reports on sales revenue, customer information and more
  • Reports by Conversion source (including organic)
  • API to create AdCaM campaigns
  • API to pull AdCaM data from existing campaigns
  • Full integration of AdCaM creation & reporting into other Web-based applications
  • Improved and enhanced interface
  • In-depth guides and tutorials

Advertising campaign managers are critical for efficient online marketing. Real-time functionality allows for immediate response tracking. "Campaign link and banner tracking provides a click path road map for conversions and funnel analysis. Having all campaign and strategy reporting under one umbrella increases efficiency, which translates into dollars," said Bean.

AdCaM lets you know your marketing responses day by day, hour by hour, minute by minute. With AdCaM reports, you can see conversion percentages, bounce rates...and even click fraud indicators...as they happen. This ends all the guesswork. Learn more about AdCaM: VisiStat advertising campaign manager features at http://visistat.com/features-adcam3.php?pmc=PR-020509 or call 408-725-9377 to get a personal walkthrough and demo.

About VisiStat®
VisiStat, Inc. distinguishes itself from other analytics services, such as Google, ClickTracks and WebTrends, by being the first on-demand Web analytics provider to focus on complete Website management and online marketing performance for business, sales and marketing-level needs. VisiStat continues to be the price-performance leader in real-time site management tools, providing intuitive visual reports specifically designed for Web 2.0 business applications and Website productivity. VisiStat.com turns Website visitor tracking into actionable business intelligence. A privately held company founded in 2005, VisiStat, Inc., is based in Campbell, CA. To learn more, or sign up for a full, no-obligation free trial, visit http://www.visistat.com/index.php?pmc=PR-020509 or call 408-725-9377.

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Tina Bean
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