Tucson, AZ (PRWEB) February 4, 2009
YP Publishing, home of the Movers Yellow Pages, announced today the launch of a pay-per call advertising program for national accounts in an attempt to help top national brands remain in the public eye.
Historically large companies with a nationwide footprint have purchased Advertising Space from Yellow Page Publishers with payment up-front in exchange for a discounted rate. The new Pay-Per Call program does not have an up-front fee. Advertisers only pay when they receive a call.
"Due to the poor economy, many companies have been forced to cut back on advertising. National Companies that bought full-page ads in the past are forced to buy smaller ads. As a result, they are hurting the brands that many have spent decades building. We know that offering premium ad space on a pay-per call basis will help these companies with; cash flow today, plenty of customers tomorrow, and a solid brand to build on for the future, " said Gary Sadowski, Pay-Per Call Director, Movers Yellow Pages.
The Movers Yellow Pages is scheduled to offer the pay-per call programs for national companies in over 100 cities over the next 12 months. National companies interested in this exciting new program should visit http://www.yppublishing.com or call 1-800-456-0122.
About YP Publishing:
YP Publishing is a national publisher of Yellow Pages and is the home of the Movers Yellow Pages. The Movers Yellow Pages targets new homeowners. New Homeowners are a valuable demographic that are often in instant need of goods and services. Gary Sadowski 1-800-456-0122 ext. 767