HealthPlansNY a Group Benefits Provider, Adds "Real-Time, Instant Term Life Insurance Quotes" to Their Website

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In addition to being one of the premier group benefits insurance providers in the New York Tri-State area, is now offering instant, real-time term life insurance quotes for consumers and small business owners.

Over the past 10 years, term life insurance rates have been reduced by almost 70%. As of last month, all life insurance companies must be compliant with the new 2001 Mortality and Morbidity Tables. These new tables factor in that Americans are living longer and healthier lives. What this means to the consumer shopping for term life insurance is that life insurance rates could get even cheaper this year.

"We thought we would get a jump-start on these upcoming changes in the insurance industry," says Jay Gerlitz a partner in HealthplansNY. "In addition to the core group benefits that we offer, we receive several quote requests from business owners and consumers that are shopping for life insurance. We want to continue our tradition of being a full service insurance broker to our clients."

The truth is, many insurance quoting websites are not what they seem to be at first glance. Theses websites lead you to believe that by entering their site and filling out a quote request form, you will actually get a life insurance quote online. But the reality is, many of these sites are "lead generation sites" that sell consumer information to agents who are looking for new business. In most cases these "leads" are sold to more than one agent, sometimes they are re-sold to 10 or more agents.

HealthplansNY is a proprietary insurance brokerage firm and does not sell sensitive consumer information to anyone. "We use information provided by our visitors to generate customized quotes," says Bill Behr. In the past, when someone requested a life insurance quote, we had to process it and then email it to the client. Now with this new technology on our website, the consumer can generate a quote and compare the lowest cost life insurance rates instantly. With this advanced technology we are now using, our visitors can even apply online with no annoying insurance agents to bother them." is a group benefits provider to small and medium sized businesses in the New York Tri-State area. We are a full service insurance agency offering cutting edge solutions to our clients to help them reduce the high cost of insurance.


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Bill Behr
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