When times get tougher, there seems to be a renewed interest in the fundamental marketing tactics that every business must practice in order to grow
Eugene, OR (PRWEB) February 6, 2009
Palo Alto Software, Inc. today announced a second installment of its webinar series, Back to the Fundamentals.
Palo Alto Software, along with John Jantsch, author of the Duct Tape Marketing system, will host a webinar for businesses interested in taking small action steps today that will pay off big tomorrow.
The webinar, titled Simple Marketing Tactics That Pay Off Big in a Slumping Market, will be hosted by John Jantsch and is the second in a series of webinars designed to get back to the basics of business.
Jantsch will touch on topics such as attracting all the clients your small business can handle, how to work with clients who value what you have to offer, and how to significantly increase what you charge for your services.
"When times get tougher, there seems to be a renewed interest in the fundamental marketing tactics that every business must practice in order to grow," said Jantsch.
Simple Marketing Tactics That Pay Off Big in a Slumping Market is a free webinar scheduled for Wednesday, February 11th at 12 noon Central Standard Time.
For more information and to register for this event, please visit: http://www.bplans.com/fundamentals
About Palo Alto Software, Inc.:
Palo Alto Software, Inc., founded in 1988, develops, publishes and markets software products for use with personal computers. BUSINESS PLAN PRO is the best-selling business-planning software in the U.S. retail market, according to NPD Intelect. Palo Alto Software's other products include MARKETING PLAN PRO powered by Duct Tape Marketing, and EMAIL CENTER PRO. Palo Alto Software's product line offers "know how" solutions that have made it the market leader in its category. Palo Alto Software's award-winning site, http://www.bplans.com, continues to be one of the highest trafficked sites in the small-business arena, offering numerous business-planning resources. Palo Alto Software is a privately-owned corporation based in Eugene, Oregon. More information about Palo Alto Software products is available on the company website, http://www.paloalto.com.
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