BKV Adds B. E. Smith to Client Roster

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BKV recently added a new client: B. E. Smith (http://www.besmith.com), a full-service leadership solutions firm for healthcare providers.

Our success comes when our clients achieve their goals and produce measurable results--we believe the programs we've designed for B. E. Smith will help them do just that

BKV recently added a new client: B. E. Smith (http://www.besmith.com), a full-service leadership solutions firm for healthcare providers.

"Our success comes when our clients achieve their goals and produce measurable results--we believe the programs we've designed for B. E. Smith will help them do just that," said Kelley Haas, chairman, BKV. "We're excited to have the opportunity to be a strategic marketing partner for B. E. Smith."

Headquartered in Lenexa, Kan., B. E. Smith's comprehensive suite of services include interim leadership, permanent executive placements and consulting solutions. The company is comprised of veteran healthcare leaders that partner with each client to create a solution that uniquely fits that client's individual needs. 

BKV has developed an integrated marketing communications plan for B. E. Smith. Initial projects include market research to refine and extend the B. E. Smith brand position, public relations services, and a creative campaign that includes advertising, direct marketing and online marketing initiatives.

"BKV provides us with a full-service partner that offers best-in-class marketing for all aspects of an integrated campaign and solid branding," said Christine Ricci, vice president of marketing at B. E. Smith. "The agency must function as an extension of my team, and it's important that each team member is able to go wide and deep with their knowledge and expertise. BKV definitely fills the bill."

About BKV
BKV is a full-service marketing agency composed of two major divisions: BKV in Kansas City builds creative solutions that employ innovative technologies to measurably grow clients' brands and sales, while the Atlanta division has created many successful national direct response campaigns utilizing DRTV, interactive, print advertising, direct mail and radio. Established in 1981, BKV specializes in helping marketers meet business goals with strategies that generate leads, convert those leads into sales and finally, into established and loyal relationships. The company uses a combination of both traditional and new media along with high performance creative and strategies that ensure we're driving response and maximizing return on clients' marketing budgets, while continually enhancing client brands. BKV serves local, national and international clients and is a member of the ICOM Agency Network, a professional association of marketing and advertising agencies from all over the world. For more information, visit http://www.bkv.com.

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Joyce DeLay
BKV
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