Univera Completes Acquisition of Multinational Brand Matol

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Univera, Inc., a Washington state-based pioneer in the development and distribution of scientifically-validated and vertically-integrated natural health products through a relationship marketing model ("MLM"), announced this week that it has closed on a previously-announced agreement to acquire specific assets and the distributor network of Canada-based Matol Botanical International Ltd.

Having these resources - including an active Health Canada site license - will help us better serve the Canadian marketplace

Univera, Inc., a Washington state-based pioneer in the development and distribution of scientifically-validated and vertically-integrated natural health products through a relationship marketing model ("MLM"), announced today that it has closed on a previously-announced agreement to acquire specific assets and the distributor network of Canada-based Matol Botanical International Ltd.

Matol, the oldest private MLM company in Canada, is a direct seller of health and diet nutritional supplements, with consumers in Canada, the United States and a number of overseas countries.

Stuart Ochiltree, Vice Chairman and CEO of ECONET, Inc., Univera's parent company, stated, "During a time at which many companies are contracting, the ECONET and Univera have the strategic and financial resources to seek aggressive growth opportunities. We believe this transaction sends a positive message to the industry, Univera Associates, and Matol Associates who now join Univera and the entire ECONET family of companies."

Matol was officially launched in 1984 by J. F. Robert Bolduc, the company's Co-Founder, Chairman, and Chief Executive Officer. Bolduc will oversee the full integration of Matol's distributor network into the Univera distributor network. He will also assist in Univera's global expansion efforts by building on and bridging Matol's current and extensive international business relationships.

For Univera, the incorporation of Matol's resources in Canada, including a top-notch distribution facility and offices in Montreal, allows for improved and more efficient processing of transactions with Univera Canada distributors. The acquisition also brings a complementary line of well-established products and opens up Univera's dynamic family of products to the former Matol distribution network.

"Having these resources - including an active Health Canada site license - will help us better serve the Canadian marketplace," Univera CEO Regan Miles said. "More important, this transaction is simply one more indication that at a time when so many companies are cutting back on their efforts, plans, and dreams, Univera is seizing opportunities in the marketplace and playing to win now and for the future of our great company," Miles said.

About Univera®
Univera, Inc. (http://www.univera.com) is the world's leading cell renewal-focused relationship marketing company offering life-changing nutrition products and unparalleled home-business opportunity for nearly 100,000 people currently in North America. Science-based with full-scale genomic and biological research capabilities, the company sets the standard for excellence in advanced research, technology and manufacturing capabilities. Univera is part of the ECONET global family of health and natural product companies which have operations in the United States, Canada, Korea, Mexico, Russia and China. The company celebrates its 10-year anniversary in 2009 with plans to expand operations into Australia and New Zealand.

Contact: Meredith Berkich, CNC
Univera, Inc.
Director of Sales, U.S.A.
(360) 486-7500 ext. 1270

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April Chan
Univera
360-486-7500
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