With all of the economic uncertainty in the market, people are becoming more cautious of how they spend their entertainment dollars and they see the value in the service we offer.
Ottawa (PRWEB) February 12, 2009
With all the talk of the current global economic downturn and decreased spending, one expense people are not sparing is access to cost effective entertainment. Whether it is a comedy to make us laugh or a romance to sweep us off our feet, DVD rentals are an inexpensive way to bring entertainment home and Zip.ca, Canada's leading DVD rental service offers Canadians the best value for their entertainment dollar.
Zip.ca Zip.ca celebrates its fifth year in business today with news of positive growth over the last six months and projections for growth in the coming months. "Our membership has risen 15 percent over the past six months with 9 percent of that growth in the latest quarter," said Curt Millar, COO of Zip.ca. "With all of the economic uncertainty in the market, people are becoming more cautious of how they spend their entertainment dollars and they see the value in the service we offer."
A recent Solutions Research Group survey of consumers in Canada and the U.S. revealed that people would cut their cable/satellite TV extras, magazine subscriptions and their home and cell phones before they would cut back on DVD rentals. "Regardless of what else is going on, people are still looking to be entertained and DVD rentals are one of the most inexpensive forms of entertainment around. "
Word of mouth is still the way most people hear about the online DVD rental service, which makes its members one of the company's greatest assets. "We have some extraordinarily loyal members; people who have rented with us from the very beginning and as a special thank you to them, we've sent them each a new copy of a DVD that is currently at the top of their ZipList for them to keep." said Millar. "It's just our small way of thanking them for helping us reach our 5th anniversary."
Zip.ca offers members the largest selection of DVDs, with convenient free home delivery and membership plans at price points to suit any budget.
About Zip.ca: Zip.ca (http://www.zip.ca) is Canada's leading DVD rental service, offering the largest selection, best service and best value in DVD rentals and purchases. Zip.ca offers Canada's most extensive DVD library (over 72,000 titles and growing), and provides members with 24/7 online convenience for creating and managing their own personal ZipLists of must-see movies, television shows, music videos and other video selections. With a variety of low-priced monthly membership plans, Zip.ca provides the best value and convenience in DVD rentals - with no deadlines, no late fees and no hassles. Since opening its virtual doors to Canadian movie lovers on February 11, 2004, Zip.ca has shipped over 11 million rental DVDs to members, from highly-automated distribution centres in Ottawa, Calgary, Vancouver and Toronto. Zip.ca is part of the Momentous.ca family of online enterprises, providing customers with high-quality high-value online services.