Annapolis, MD (PRWEB) February 14, 2009
Zodiac of North America, Inc. (http://www.zodiacmarineusa.com), the world's leading manufacturer of inflatable boats and rigid-hull inflatable boats (RIBs), announced an unprecedented trade-in program for Avon and Zodiac jet-tenders in an effort to move the marketplace toward the more environmentally-friendly four-stroke models.
"Our new four-stroke jet-tenders represent the latest technology, which in addition to maintaining their spirited performance, are also more in tune with today's environmentally-savvy customer," Gary Durnan, Vice President, Zodiac of North America, commented. "We needed a way to entice our existing jet-tender customers to upgrade their old two-stroke technology to our modern jets, so we developed the Jet Set 5000 trade-in program."
The extraordinary trade-in program, Jet Set 5000, guarantees owners of Avon and Zodiac jet-tenders $5000 for their trade to upgrade to a new four-stroke model. Sight unseen, jet-tender owners can take their existing Zodiac or Avon jet-tender to their nearest Zodiac dealer and know it's worth five thousand dollars. They can also visit http://www.ZodiacProjets.com for new model information before visiting their dealer.
"We were inspired by the national discussion about getting people with older, less fuel-efficient cars to buy newer technology. By comparison, Zodiac and Avon RIBs use half the fuel of similar-sized traditional boats, so it was a natural progression for us to develop a way for our jet-tender customers to also make an earth-friendly upgrade," Durnan concluded.
About Zodiac of North America, Inc.
Zodiac of North America Inc. is the wholly-owned subsidiary of Zodiac Marine and Pool (http://www.zodiac-marine-pool.com), a Carlyle Group portfolio company (http://www.carlyle.com). Zodiac is the inventor and world-leading manufacturer of inflatable boats and RIBs, with headquarters in Stevensville, MD, a U.S. factory in Summerville, SC, and service offices in San Diego, CA, South Bend, IN, Portland, OR, and Van Buren, AR. Zodiac is the only manufacturer to offer a training academy (zodiacacademy.com), service certification for dealers, a global network of service centers, and a robust North American network of dealers. Zodiac is CE and NMMA certified.