CEOs, executive managers, entrepreneurs and professionals wanting to stay ahead of the curve are coming in force. We've heard from retired entrepreneurs who've identified profitable opportunities and are re-entering the market, as well as current business owners stung by reduced consumer spending who see new opportunities to diversify.
Dallas, Texas (PRWEB) February 13, 2009
Giving small business a fresh look on growing their business is entrepreneur Robin Courtney's new found passion. She's designed an innovative sales and marketing conference to put the mojo back in the economy. Her enthusiasm is contagious and has seemingly reached beyond the shores of the U.S. To date, 20 professionals from 6 foreign countries will be attending the Business Solutions EXPO, Feb. 27th and 28th in Dallas, Texas.
The idea for the conference came from Robin's search for a small business marketing and sales conference to attend, to her dismay there wasn't any. That's when she decided to launch the first marketing and sales conference for small- and medium-sized business in the country. Ms. Courtney says, "The Business Solutions EXPO is like the Home Depot of marketing and sales strategies--you can do it; we can help." This is where you find inexpensive yet effective ways to market your business in a new economy.
Speakers include industry award winning and respected experts such as: Giovanni Gallucci, Bill Hartzer, Tony Wright, Sean Jackson, Scott Murray, Nick Vaidya, Jeff Crilley and Dean Lindsay. Session topics range from the latest in revenue growth strategies to navigating the new frontier of mobile advertising.
While many of the experts speaking serve Fortune 500 companies, they also see small- and medium-sized businesses missing out on sales and growth due to lack of solid marketing and growth strategies. Ms. Courtney gives a text book example, "Just last month (Jan. '09) in the Dallas/Ft. Worth area, a local family owned mortgage company recorded it's highest sales month ever. Why? They continued with their marketing and advertising strategy, while their competitors pulled back."
"Small business knows they need strong marketing and growth strategies. It's just that most don't take the time to really dig into the subject. We lack the information and confidence base needed to create the right strategy for our business. This conference will break that barrier," said Ms. Courtney.
Attendees will get the tools to do it themselves or intelligently hire a firm to help. It boils down to getting the best practices from industry experts on strategies that work for business-to-business (B2B) or business-to-consumer (B2C) markets. Today's grassroots marketing is the fusion between old school marketing methodology and the new age Internet savvy buyers in an increasingly mobile market place. Having face to face direction from experts in the trenches who have the experience and case studies to show it works is very valuable.
Sure resources may be tight, but this is your chance to learn how to get the most out of your budget and surge ahead of your competitors. While they're frozen up waiting for the economy to turn, you're capturing the market. Beating out the competition now means being the 800 pound gorilla in 2010.
"This is an exciting event for attendees," said Ms. Courtney. "CEOs, executive managers, entrepreneurs and professionals wanting to stay ahead of the curve are coming in force. We've heard from retired entrepreneurs who've identified profitable opportunities and are re-entering the market, as well as current business owners stung by reduced consumer spending who see new opportunities to diversify."
Jeff Chavez, CEO of Northstar Ventures will be presenting on that very topic on Friday the 27th. During lunch Chavez will present, Survive-olution: How great companies survive and thrive through innovation and evolution.
Participation is extremely affordable. Early registration ends Feb. 15th, 2009. Conference dates are February 27th and 28th, 2009. Registration is $65 for 2 days of sessions or $95 if you'd like to add the networking luncheon featuring Jeff Chavez on Friday. Late registration ends Feb. 23, 2009. Visit http://www.businesssolutionsexpo.com for more information about speakers, seminars, and business growing resources.
The Business Solutions EXPO is about being a team player in the community and stimulating the local economy. Hopefully this will inspire business communities across the U.S. to pull together to help each other find those best practices and create new innovations so we can speed our economic recovery.
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