(PRWEB) February 23, 2009
A new book entitled "Don't Let Your Dream Business Turn Into a Nightmare", by Alan Stransman, Founder of The Men's PowerSpa, one of the first spas for men in North America, warns aspiring entrepreneurs that starting a "dream" business can turn into a nightmare.
"Don't Let Your Dream Business Turn Into a Nightmare" is an often hilarious, and heart-breaking, first-hand account of Stransman's experience in launching one of the first spas for men in the world, called The Men's PowerSpa, in Toronto in June, 2005. The book is available at http://www.mybusinessnightmare.com, as well as at http://www.amazon.com and http://www.amazon.ca.
Prior to creating The Men's PowerSpa, Stransman created, wrote, produced and directed one of the first television series ever to profile the top resort and destination spas in the world. The series was called Spectacular Spas, and was broadcast in over 50 countries worldwide. He also received an award for Outstanding Leadership in the Spa Industry from the Leading Spas of Canada association. It was while producing Spectacular Spas that Stransman first hatched the idea of an urban oasis for men.
"Don't Let Your Dream Business Turn Into a Nightmare" is intended for would-be entrepreneurs who have a really good idea for a business, and think that they are going to get it off the ground with someone else's money", says Stransman. "The idea of starting a "dream business" with someone else's money is a myth that needed to be exploded".
"Alan's book is not your typical Business Planning guide or book I have read before", says Angela Nthenda, a student at Keller Graduate School of Management, who read the book for her final project.in the MBA program. "I found it captivating as I flipped through page to page, holding myself not to jump to the next chapter until I finished. He managed to take me through his experiences as if they were mine. Very insightful!!"
Excerpts from "Don't Let Your Dream Business Turn Into a Nightmare", read by the author, as well as a free first chapter, are available online at http://www.mybusinessnightmare.com.
For additional information about "Don't Let Your Dream Business Turn Into a Nightmare", or to contact the author visit http://www.mybusinessnightmare.com.
About Alan Stransman:
Alan Stransman has an M.A. In English Literature from the University of Western Ontario and an M.S. in Telecommunications from Syracuse University, and is a multi-award-winning television producer. In 2005, he launched one of the first spas for men in the world, an entrepreneurial venture and misadventure that was the inspiration for his first book entitled "Don't Let Your Dream Business Turn Into a Nightmare".