Ensquared.com believes Unlocked Cell Phones will Save Businesses from Going Bust in the 2009

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Many companies will face chapter 11 this year if they cannot get their expenses under tight control. Ensquared.com a leader in unlocked cellphones has uncovered some key facts about how unlocked cell phone has created freedom never before visualized. A proven approach for small business is the ability to leverage unlocked cell phones and prepaid cellular services in order to reduce operating expenses an stay alive in the current global recession.

The US cellular arena is central to success of small business administration. Ensquared, an authority in Unlocked Cell Phones has conducted a number of studies in Florida USA during January 2009. The results of these recent studies have shown that small businesses have routinely entered into long term cell phone contracts by acquiring locked phones which often require the average small business to spend more than they can actually afford.

Ensquared's astute assessment with respect to cell phone costs has determined that there is a significant impact in relation to business operating expenses. Small business cannot afford to have employees commit their businesses to fixed long term costs when every cent counts in the current economic climate. Must have personal status symbols are the key driver behind such decisions, however there is limited consideration with respect to small businesses overall operating expenses.

Small business operators such as tradesmen in countries like UK, Australia, South Africa use prepaid cell phone services to drive down fixed costs, these savvy businessmen feel far more confident taking advantage of Pay As You Go billing mechanisms.

It is certainly time for the average SME to change their approach since Telecommunications companies (Cell Phone Providers/ Carriers) are literally fighting tooth and nail to gain market share. Telco rivalry brings about exceptional value for money ,all that is required is taking the time to actually shops around in order to find the right deal.

Cost effective prepaid cell phone services used in conjunction with unlocked cell phones will allow small businesses to maximize return on assets. Despite legacy accounting practices of treating cell phone as a monthly expense, Unlocked Cell phones like any asset can also be depreciated over time.

Ensquared.com is starting to notice a clear trend away from Locked cell phones towards Unlocked cell phones with short-term service arrangements. While traditional long term contracts from the likes of AT&T, Verizon and T-Mobile lower initial outlay for the cell phones, they actually blur the distinction between the service charge and monthly amortization of the mobile unit. When you separated them out, it is clearly better to buy an unlocked cell phone and then seek out the lowest cost service.

Reading this you may ask why has the pattern of cell phone purchasing changed? In May 2008 the US Supreme court put to rest the efforts of T-Mobile and AT&T - who adhere to the GSM standard - to perpetuate their locked phone policies disallowing the unlocking of GSM cellular handsets that predominate the cell phone universe in the main. This follows similar verdicts in the case of Verizon and Sprint, both CDMA carriers. The lower courts had already emphasized the good sense inherent in owning an unlocked cell-phone by slating the efforts of T-Mobile and AT&T to require that their customers honor the contracts they had signed, declaring these contracts as "unconscionable." Clearly this sent out the message that unlocked cell-phones are cheap and affordable by comparison to a locked mobile phone contract once the costs are separated and transparent. The importance of this decision cannot be emphasized more.

There are many avenues to purchase unlocked cell phones such as auction sites like eBay or through niche online retail sites such as Ensquared which offers GSM unlocked cell phone brands such as Nokia N95,N96, Apple Iphone, Blackberry Storm, Blackberry Bold, Prepaid Earth, Insurance & more.

Please visit http://www.ensquared.com/content/Business_profitability_and_Unlocked_Mobiles.htm for more information on the above topic.


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Gordon Polovin
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