Business buyers have to be very wary
New York, NY (PRWEB) February 27, 2009
CyberSecure Technologies President, Robert E. Schmid, PhD, announced today that the company is launching an active campaign to educate small and mid sized business on how to use and maintain cutting edge technology and applications while lowering costs. This education campaign offers a "how to" column on its website http://www.cybersecuretech.com. IT is essential to every business, and the column provides basic tips as it cuts through the annoying techie jargon that non techies hate. "I want business to understand that internet connectivity, networks and software applications are vital, and really cost effective," Schmid said. He added that, "IT planning and maintenance works with your budget, not against it."
The thrust of the campaign is two-pronged. The website component features "How to" articles concentrating on ways businesses can save in a variety of areas. For example, one typical area is internet connectivity itself. The economic downturn has forced many providers to secure new clients at significantly lower rates. Bargains abound and CyberSecure Technologies will be outlining where savings can be found.
Another area where competition is giving bargain hunters the edge is in hardware and peripherals. "Business buyers have to be very wary," commented Gil Cruz of both CyberSecure Technologies and its partner company MediBright (http://www.medibright.com). Some major suppliers have started to cut corners; and that translated into a higher percentage of faulty equipment out of the box, and much more maintenance down time. CyberSecure's new educational program will outline when perceived savings may be outweighed by high repair and maintenance costs. Looking for a reliable supplier becomes more difficult in hard economic times. Businesses need consultants with an eye not only on the market but on the reliability of the equipment being purchased.
With that concern, CyberSecure Technologies' second educational component is the company's blog http://www.eyesonit.com. The blog provides a look at a variety of issues and problems with suggested solutions. Schmid asserts that CyberSecure Technologies is dedicated to providing this public service as an encouragement to all business forced to cut budgets and reign in costs. The blog offers more immediate and concise suggestions to problems businesses are up against with IT.
One interesting facet of this IT educational campaign is that there is a new CyberSecure Technologies site on Twitter.com. Here people will be able to follow Schmid, Cruz and others on the CyberSecure team as they shop for hardware and software. Part of the CyberSecure Technologies service package for their customers includes equipment selection and recommendations. Consequently, they routinely "shop for clients". Their reviews on twitter are immediate and the prices live. The schedule of expeditions to major Manhattan stores will be pre-scheduled and announced online at http://www.cybersecuretech.com.
CyberSecure Technologies (http://www.cybersecuetech.com) is a full service IT consulting company that serves as IT support for small and mid sized businesses and companies. Its expertise in network solutions, internet connectivity, web presence, workstations, etc. has served New York metropolitan clients for 15 years. For more information contact Barbara Eber-Schmid at call 646 775-2808.
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