Commerce360 Changes Name to ClickEquations; Announces General Availability of Paid Search Management Software

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Paid Search Company Commerce360 Has Changed Its Name To ClickEquations And Announced That Its Paid Search Management Platform Is Now Generally Available.

Commerce360 has changed its name to ClickEquations and announced that its paid search management platform is now generally available.

"Over the last year and a half we've made a significant investment in building a pay per click management platform, ClickEquations. Three years ago when we founded Commerce360, we knew that we could make online advertising more efficient and effective by leveraging great tools to make data driven decisions.

"In 2007, with that vision in mind, we decided to upgrade our paid search management platform. We looked at every available product in the market and didn't find one of them that satisfied us. So we raised venture capital, hired a development team, and built our own: ClickEquations. ClickEquations is already being used by 25 advertisers and agencies, including brands like Comcast. Last week, we announced general availability of the product. Today we're changing the company's name to ClickEquations", said Lucinda Holt, CEO.

ClickEquations will continue to maintain agency relationships with a limited number of clients.

About ClickEquations
ClickEquations provides a powerful pay per click software platform that enables advertisers and agencies to manage large paid search campaigns more effectively and efficiently. ClickEquations combines access to Google, Yahoo!, and MSN campaigns in a single web interface with bid management, campaign editing and reporting features. An advanced Excel plug-in, ClickEquations Analyst, provides unprecedented analytics depth and flexibility as well customizable and sharable reports and dashboards.

Founded in 2006 and located outside of Philadelphia, PA, ClickEquations is venture-capital backed and run by a seasoned management team. A free 30 day trial is available for qualified companies and more information is available online at

Alex Cohen, Marketing Manager

555 North Ln. Suite 6040
Conshohocken, PA 19428

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