purchased something from a new online retailer they wouldn't have otherwise because of a coupon offer or discount. This suggests that Offers.com is not only well-timed, but may also be an effective new customer acquisition channel for our merchants.
New York, NY (PRWEB) February 27, 2009
LinkShare today congratulates Vertive on the launch of Offers.com, which includes 225 LinkShare advertisers on the new site. Offers.com, the first Personal Offers Manager, is a new Website and free Internet service that enables consumers to find, research and manage the best offers available on the Web - from promos, coupon codes, specials and other savings offers to the best service offers like free trials, free quotes and more. Created by Vertive, an award-winning performance marketing company, Offers.com launches with more than 3,800 service and retail offers from some of the biggest services and online stores.
"Our recently commissioned study from microtrends researchers Penn, Schoen & Berland Associates, Inc. identified the "recession shopper" as an individual who says they will shop more online if their financial situation should decline. This group represents 26% of online consumers," said Adam Weiss, Vice President, Network Development, LinkShare Corporation. "According to the PSB research, 64 percent of "recession shoppers" purchased something from a new online retailer they wouldn't have otherwise because of a coupon offer or discount. This suggests that Offers.com is not only well-timed, but may also be an effective new customer acquisition channel for our merchants."
Vertive has a proven track record of delivering results for merchants from the LinkShare network, including such advertisers as Ice.com, Magazines.com, McAfee and more than 225 other merchants. As part of its commitment to providing full-service online marketing solutions, LinkShare supported the launch of Offers.com by recruiting advertisers who participate in the company's network and by giving them opportunities to create custom offers and receive prominent placement on Offers.com.
Vertive builds Websites that provide value for consumers and advertisers alike. "Since 2004, we have worked successfully with LinkShare to promote their partners on our Websites," said Steve Schaffer, founder and CEO of Vertive and the publisher of Offers.com. "With Offers.com, we've built the first Personal Offers Manager that will help users find and manage the best online offers. To save even more time and money, users can add their favorite offers and stores to their personal My Offers Locker TM and receive automatic updates for new promotions from the offers and stores they have added."
About LinkShare Corporation
LinkShare Corporation provides ecommerce businesses with a wide range of online marketing services including Search Marketing (SEM), Lead Generation and Affiliate Marketing. Advertisers can increase their online sales by leveraging LinkShare's massive performance marketing network along with expert consultative services and patented technology. Superior service combined with technology innovation allows advertisers and publishers to acquire and retain new customers, increase revenue and drive results.
LinkShare clients include Fortune 500 and other prominent and emerging companies doing business online, including 1-800-Flowers.com, American Express, and Avon Products. LinkShare was founded in 1996 and is headquartered in New York City, with offices in San Francisco, Chicago, London and Tokyo. LinkShare is a division of Rakuten, Inc. For more information, please visit: http://www.linkshare.com.
Offers.com is the place to find and manage all the best offers from over 1,000 partners. Offers are organized by services and retail stores into over 150 categories and classified by offer type including promos, coupon codes, deals, free trials and more. Offers.com works with merchant partners to add the best new offers, which are reviewed, rated, ranked and updated daily by the Offers.com editorial team. Service offers have editors' reviews and complete details that enable users to generate customized side-by-side comparisons. With the My Offers Locker™ feature, users can also track and manage offers, add offers and stores to their Locker and receive alerts when there are new offers or when promotions change. For more information, please visit: http://www.offers.com.
About Vertive, Inc.
Vertive is an award-winning performance marketing company. The company publishes more than 25 best-in-class performance-based vertical Websites that let consumers research, review and purchase products and services. In February, the company launched Offers.com, the first Personal Offers Manager. Vertive is headquartered in Austin, Texas, and was founded in 2003. For more information, please visit: http://www.vertive.com.