Tsavo Media Launches Twithority, Delivers Authority-Based Search Results From Twitter

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Tsavo Tightly Integrates Offering With New Daymix Network

Given the enormous number of conversations on Twitter, how do you highlight what is most important, what the authorities and influencers are saying?

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Tsavo Media (http://www.tsavo.com), a new company focused on the delivery and monetization of niche content to digital consumers, today formally introduced Twithority (http://www.twithority.com), "Twitter Search by - Authority," a powerful new search engine for the popular microblogging service Twitter.

Twithority returns Twitter search results rapidly, looking back as many as 1,000 results. It sequences results by rank, with highest ranking users first, and time (with most recent tweets first), within the top 10,000 Twitter users. Twitter is a free service that lets users keep in touch with one another through the exchange of quick, 140-character answers to one simple question: what are you doing?

Tsavo will integrate Twithority into its new Daymix network of original, dynamic consumer content sites - manolith.com, twirlit.com, kidglue.com and nibbledish.com. Twithority will serve as an informal metric for Tsavo's content sites, along the lines of Google's zeitgeist feature.

"Given the enormous number of conversations on Twitter, how do you highlight what is most important, what the authorities and influencers are saying?" said Mike Jones, CEO and founder, Tsavo Media. "That's where Twithority comes in. We're filtering results in a meaningful way and working with manageable numbers, so Twitter can be of even greater value. In a broader sense, Twithority reflects Tsavo's entire approach to content. Throughout all of our properties, we're looking at ways to get content filtered to deliver the best providers, the best information, the best user experience possible -- quickly and efficiently."

About Tsavo Media
Tsavo Media (http://www.tsavo.com) develops highly relevant content experiences for today's digital consumers, as well as niche content monetization services to publishers. The company is based in Santa Monica, Calif.

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Ken Greenberg
Edge Communications, Inc.
818/990-5001

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