Premier Woodworking Brand Debuts Its Customizable Closet Division

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Thomas Riley Artisans' Guild Continues to Innovate and Expand its Market Share Despite Economic Downturn

Some might say that we're taking too much of a risk by investing right now, but in today's global economy, reinvention is necessary. With this new division, we're gaining new customers and also better serving our core luxury customer base

In the current economic climate, consumers are closely monitoring their discretionary spending, a step that has had a substantial impact on a wide array of consumer markets, including the retail, travel, and entertainment industries. Thomas Riley Artisans' Guild (TRAG), a premier provider of fine interior woodwork, finishes, and furniture, has recognized this shift in consumer choices. While other sectors have been losing revenue, TRAG has diversified by expanding its product and service offerings, and continues to grow.

Long recognized for its distinctive work on closets and wardrobes for a select group of high net-worth individuals, celebrities, and exclusive residential projects, this March, TRAG introduces its Customizable Closet & Wardrobe Division, preserving TRAG's distinctive luxury and elegance in a more streamlined manner.

The TRAG Closet & Wardrobe Division features three signature design series-- Logic, Nouvel, and Artisan Collection--allowing customers to select which style best suits their wardrobes and lifestyles:

  •     Logic is a streamlined, open wardrobe system designed for maximum space flexibility. Defined by its clean architectural styling and a less-is-more sensibility, Logic is the most versatile home organizational solution.
  •     The European-inspired Nouvel closet line exemplifies modern elegance. A closed door system of real wood construction with a beautiful veneered flush, flat panel facade; also available with high-gloss back painted glass
  •     The Artisan Collection, featuring Classic and Transitional styles, is TRAG's flagship wardrobe design. Classic embodies all of the elements of a custom-designed wardrobe, with crown molding and furniture quality finishes. Transitional is a sophisticated blend of modern and traditional elements.

While TRAG expects its Closet & Wardrobe Division to increase its annual revenue by more than five million dollars within three to five years, more significant are the projected twenty to twenty-five jobs the company will create during this period. "Some might say that we're taking too much of a risk by investing right now, but in today's global economy, reinvention is necessary. With this new division, we're gaining new customers and also better serving our core luxury customer base," says Thomas Riley, founder and president of TRAG.

About Thomas Riley Artisans' Guild:
Thomas Riley Artisans' Guild (TRAG) is a 20-year-old-family run and managed fine woodworking and finishing company based in Naples, Florida. The work of TRAG is showcased in exclusive communities throughout the world, including Manhattan, Long Island's North Shore, Naples, Palm Beach, and the Caribbean. In 2009, TRAG launched the Closet & Wardrobe Division, to better serve its clients and to gain broader market share in the storage industry. The company operates from its 32,000-square-foot state-of-the-art facility, which houses design, engineering, manufacturing and finishing departments, as well as administrative offices and showrooms. Pride is taken in maintaining a clean and safe workplace that allows the artisans to focus on creating products that are "nothing less than monumental."

For further information please visit Thomas Riley Artisans' Guild

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Julie Levinthal
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