UNISON LLC Having Its Best Year Ever; Bucks Meetings Slowdown Trend

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The meetings industry overall has taken a hit from the economic crisis, coupled with the highly publicized backlash of corporate meetings, especially those by Troubled Asset Relief Program funded financial institutions. The meetings industry is feeling the pain as more and more companies cut back their offsite meetings and some are canceling meetings altogether. It has been the opposite for UNISON LLC. The company is bucking the trend and experiencing its best year ever in its 10-year history.

Users of UNISON at these meetings know they will get real work done and leave these meetings smarter and their companies better positioned for growth and success.

UNISON LLC founder and president Larry Cerri knows that his company's UNISON The Collaborative Meetings Experience provides tremendous value to company offsite sales and corporate meetings, but the real test of its value has come of late.

The meetings industry overall has taken a hit from the economic crisis, coupled with the highly publicized backlash of corporate meetings, especially those by Troubled Asset Relief Program funded financial institutions. The meetings industry is feeling the pain as more and more companies cut back their offsite meetings and some are cancelling meetings altogether.

It has been the opposite for UNISON LLC. The company is bucking the trend and experiencing its best year ever in its 10-year history. Cerri said requests for the UNISON meeting process technology has doubled in the past six months and it is slated for use in more than 12 offsite meetings within the next six months. Management consulting, financial and pharmaceuticals are among the industries utilizing UNISON.

"UNISON has always been about providing efficiencies and effectiveness to offsite meetings," said Cerri. "Users of UNISON at these meetings know they will get real work done and leave these meetings smarter and their companies better positioned for growth and success."
UNISON is an interactive collaborative technology process that engages all meeting participants simultaneously in learning, sharing ideas and solving problems at meetings. It is the "smart meeting" choice for company meetings because it documents all meeting activities in real time, collects and analyzes data and produces outcome reports, which identify potential strategic gaps.

UNISON transforms meetings making them transparent in terms of what took place at the meeting, who participated and what was realized and what was accomplished. UNISON condenses meeting times, and can easily trim down what may take three or four days in a traditional meeting setting into two days or less. In short, the meeting transformation UNISON creates simply makes meetings more efficient, economical and effective.

"I think UNISON is a great tool to combat critics that say offsite meetings are not necessary in this current economic crisis. The answers to most companies' challenges lie in their people. It is imperative to get them together to collaborate and produce the best outcomes," said Cerri.

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JOHN ECCLESTON
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