Business Brains: Sage Partners with LinkedIn on Train Your Business Brain Campaign

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Sage (UK) Limited, the leading business software and services provider has partnered with LinkedIn, the world's largest professional network to identify, explore and celebrate the business skills that make people in business more likely to succeed.

The partnership, which includes sponsorship of the Startups & Small Business Answers section of LinkedIn, aims to drive traffic directly to an interactive site developed by Sage train your business brain. The site provides inspiration, mental stimulation and advice to UK professionals including five different mental agility tests to train your business brain and discover your business IQ.

Members of LinkedIn who take the tests will have exclusive access to a LinkedIn scoreboard and league table. The 'Business Brains' featured on the Train Your Business Brain website will also be posting questions for LinkedIn members to discuss, as well as displaying insight from nation-wide research on how you can be successful in business.

The digital campaign marks another industry first for Sage. Leading strategic media agency PHD brokered the deal with Sage and LinkedIn. Digital agency Chunk developed the creative for both the site and the display ads on LinkedIn.

Where to find out more
Click to learn more about the Business Brains LinkedIn partnership.


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