Farmers are paid appropriately and large corporations aren't making money from the hard work of other people.
Stoughton, WI (PRWEB) March 12, 2009
For many Americans, coffee is not just a beverage, but rather a way of life that usually involves multiple trips to a coffee chain or a café of some sort. But during these times of economy uncertainty, not everyone can afford to get a latte everyday. Luckily, Beverly Schad has a solution.
Since September 2008, Schad has been at the helm of http://www.TheOrganicCoffeePlace.com, a site that specializes in gourmet organic coffee.
"I think today so much of our food is processed it's contributing to us having poor health," began Schad. "With my website, I'm not trying to tell people to stop drinking coffee, but rather give them an alternative with products that encourage a sort of coffee health."
Schad's are all shade grown organic coffee beans and are certified fair trade coffee.
"In this society, it's important that we promote the idea of fair trade," she said. "Farmers are paid appropriately and large corporations aren't making money from the hard work of other people."
Schad's approach and strong ideals is built on an overall fairness for all parties involved, whether it's the coffee bean farmer or the coffee drinker. Her goal to create a socially responsible company by way of fresh Kona coffee is rapidly coming into fruition. Most recently, Schad launched a new blog to accompany her website.
"The blog talks about the coffee plantations and the differences between shade organic coffee and the kind of coffee that you can find at the grocery store," Schad said of http://www.AnOrganicCoffeePlace.com.
"Really, we want to have the ability to educate people and people are generally shocked when they realize the environmental and health differences between grocery store coffee and our coffee," she continued.
So while the world may not drop the cup anytime soon, it's refreshing to know that somewhere out there, there's someone who believes in rights and the health of people instead of just making a quick buck.
About the Company:
TheOrganicCoffeePlace.com is owned and operated by Beverly Schad.