Palo Alto, CA (PRWEB) March 13, 2009
Gigya, Inc., the leading widget platform, today announced that together with Widgets.com it has relaunched the Widgets.com site as a resource for anyone looking to learn more about widgets. The Widgets.com site provides a widget gallery for end-users looking for great widgets for their social network profile page, personal web page or blog. It also provides widget definitions, articles, research and other resources on widgets for web publishers and advertisers looking to use widgets to further their businesses. Gigya and Widgets.com will continue to enrich the site over time.
"There is an enormous amount of interest in, and searches for, information on widgets," said Rooly Eliezerov, President and Co-founder of Gigya. "We are looking forward to working with Widgets.com to develop a valuable industry resource."
Gigya's technology makes it easy for people to share content across platforms. With Wildfire, consumers can quickly and easily install widgets to over 60 destinations including the most popular social networks, blogs, start pages and desktop platforms. Gigya's Wildfire technology reaches over 180 million unique widget viewers worldwide and tracks billions of widget impressions each month. Gigya's widget advertising network enables marketers to engage consumers in social environments and enlist them as brand advocates.
"We chose to work with Gigya given their leadership position in the widget ecosystem," said Rick Schwartz, owner of widgets.com. "As the leading widget platform and distribution network, they have deep knowledge of how widgets can serve content publishers, advertisers and end-users."
Gigya's technology makes it easy for people to share content across platforms, providing publishers and marketers with powerful tools for increasing audience reach and engagement. Reaching more than 160 million people each month, Gigya's innovative widget advertising network enables marketers to engage consumers in social environments and enlist them as brand advocates. The company's Wildfire and Socialize products enable publishers to syndicate and track their content across more than 60 unique platforms, and to integrate their own websites with popular social networks like MySpace and Facebook. Publishers and advertisers including CNET, Disney, DoubleClick, Electronic Arts, Hyundai, Levis, RockYou!, Unilever and Walmart choose Gigya to power their content sharing initiatives.